This category consists of executives in all facets of broadcasting including: advertising, cable, interactive media, networks (including founders), sports, and television station management.
Highlights

Ted Sarandos on the executive team at Netflix, and on the fact that almost everyone on the executive team has greenlight power

Thomas W. Sarnoff on working in NBC's production and business affairs office and the buidling of the NBC production facility in Burbank, CA

Nina Tassler on her responsibilities as Vice President, Drama Development at Warner Bros. Television

Leslie Moonves on his role as CBS network president

Leonard Goldberg on getting promoted to ABC's head of programming

Michael Dann on his role as CBS Vice President of New York programs
Who talked about this profession
Chris Albrecht
Chris Albrecht on how his experience managing a comedy club helped him later as a television executive
Chris Albrecht the process of programing shows as President of Original Programming at HBO
Chris Albrecht on advice to aspiring television executives
Dick Askin
Dick Askin on his leadership style
Dick Askin on advice to aspiring television executives
Ralph M. Baruch
Ralph M. Baruch on advice to aspiring television executives
Ted Bergmann
Ted Bergmann on his rise and job titles at DuMont
Stephen J. Cannell
Stephen J. Cannell on his knack for casting the right people in the right roles
Charles Cappleman
Charles Cappleman on being hired by Bob Daly to become general manager of Television City
Charles Cappleman on attending a yearly CBS affiliates conference
Charles Cappleman on his advice to aspiring television executives
Dick Clark
Dick Clark on his entrepreneurship
Andy Cohen
Andy Cohen on advice to aspiring television executives
John Conte
John Conte on the responsibility of a small market television station general manager
Barbara Corday
Barbara Corday on her responsibilities as Vice President of Comedy Series Development at ABC
Barbara Corday on being named Vice President of Comedy Series Development at ABC
Barbara Corday on the kinds of programs that were produced when she was at Columbia Pictures Television
Barbara Corday on advice to aspiring television executives
Douglas S. Cramer
Douglas S. Cramer on becoming Vice President in Charge of Production at Paramount
Douglas S. Cramer on his producing style and choosing the music composers for his shows
Michael Dann
Michael Dann on his process for scheduling prime time television at CBS
Michael Dann on the high point of his career - working with Pat Weaver
Michael Dann on his role as CBS Vice President of New York programs
Rod Erickson
Rod Erickson on the factors that go into the decision to advertise on a show and the importance of the writer
Rod Erickson on reading the Neilson ratings and predicting people's television viewing habits on given nights of the week
Rod Erickson on the research involved in making effective commercials and on the psychology of commercials
Jeff Fager
Jeff Fager on becoming Chairman of CBS News in 2011 and changes he made to various CBS News shows
Jeff Fager on balancing his roles as Chairman of CBS News and executive producer of 60 Minutes and his proudest achievements as Chairman
Richard Frank
Richard Frank on working with Michael Eisner on the Paramount Television Group and learning how to work with writers
Richard Frank on his philosophy as a television executive
Richard Frank on dealing with backstage gossip and controversy
Richard Frank on his management style and the qualities he looks for in his team
Richard Frank on advice to aspiring executives
Michael Fuchs
Michael Fuchs on advice to aspiring executives
David Gerber
David Gerber on his management style
Leonard Goldberg
Leonard Goldberg on becoming head of television and film programming (President and COO) at 20th Century Fox and working with Barry Diller
Leonard Goldberg on taking charge of daytime programming at ABC and targeting children's programming
Leonard Goldberg on getting promoted to ABC's head of programming
Leonard H. Goldenson
Leonard H. Goldenson on his management style at ABC
Leonard H. Goldenson on his most important decisions at ABC
Julian Goodman
Julian Goodman on becoming manager of news and special events for NBC Radio in D.C.; on why he liked being a manager and Executive
Donald Hall
Donald Hall on the formation of Hallmark Entertainment and The Hallmark Channel
Donald Hall on his management style and his employees
Robert Halmi, Sr.
Robert Halmi, Sr. on becoming Chairman when Hallmark bought RHI
Doug Herzog with Emerson College
Doug Herzog on the business of programming Comedy Central, learning as he goes along, and on Emerson College
Stanley Hubbard
Stanley Hubbard on the key to his success
Stanley Hubbard on his most important business decisions and greatest personal accomplishments
Herb Jellinek
Herb Jellinek on his management style and on what he enjoyed about working for ABC
Robert Johnson
Robert Johnson on his and Debra Lee's leadership at BET
Robert Johnson on his advice to an entrepreneur interested in starting a network
Chuck Jones
Chuck Jones on serving as VP of Children's Programming for ABC TV
Michael King
Michael King on the success of Wheel of Fortune and the business of selling the show
Michael King on maintaining the ratings for Wheel of Fortune and Jeopardy! and the various promotions for the shows
Michael King on advice to someone entering the television business
Roger King
Roger King on his desire to go into his father's business, and on his father's business philosophy
Roger King on the decision to take King World public
Roger King on creating and distributing The Roseanne Show, starring Roseanne, and on how King World dealt with failure
Roger King on the King World merger with CBS/Viacom, and on working with Sumner M. Redstone to make the deal
Roger King on what was different about King World that led to its massive success
Roger King on what attracts him to a project, and on his working style
Roger King on advice to an aspiring television executive
Roger King on the business of television syndication
Kay Koplovitz
Kay Koplovitz on her advice to aspiring media executives
Perry Lafferty
Perry Lafferty on the importance of scheduling to programming a network
Perry Lafferty on the significant shows he programmed at CBS, including The Smothers Brothers Comedy Hour, M*A*S*H, All in the Family, and The Mary Tyler Moore Show
Perry Lafferty on the importance of made-for-television movies and miniseries on a network schedule
Perry Lafferty on the importance of a programming executive interacting with the creative community, and executives working with producers
Perry Lafferty on unusual pitches he heard as an executive
Perry Lafferty on casting being the most important element to a hit television series
Brian Lamb
Brian Lamb on his management style
Brian Lamb on his typical work day at C-SPAN
Brian Lamb on advice to someone interested in public affairs programming and how he'd like to be remembered
Stan Lee
Stan Lee on being creative head of Marvel Productions
Warren Littlefield
Warren Littlefield on becoming President of NBC Entertainment
Warren Littlefield on advice to network programmers
Margaret Loesch
Margaret Loesch on having an ability to understand children and know what shows they would watch
Margaret Loesch on the responsibility she felt to provide quality, non-violent programming for children
Margaret Loesch on what she enjoys about being a television executive, and on her vision for Fox Kids
Margaret Loesch on her management style, and on being a female executive in the industry
Margaret Loesch on programming "family entertainment," and how what constitutes it has changed over time, and on The Simpsons and Modern Family
Margaret Loesch on advice to aspiring television executives
Margaret Loesch on advice to aspiring television executives and producers
Margaret Loesch on what she enjoyed doing most in her career
James L. Loper
James L. Loper on becoming a programmer at KCET and gauging viewership
Sam Lovullo
Sam Lovullo on breaking down a show from a business affairs standpoint
Nancy Malone
Nancy Malone on becoming the first female vice-president of a major studio at 20th Century Fox in 1977
Sig Mickelson
Sig Mickelson on the duty of broadcast news to be objective, and on the public perception of broadcast news' integrity
Sig Mickelson on journalists having a professional code of ethics
Thomas W. Moore
Thomas W. Moore on his philosophy of program development, and on the process by which he picked television shows
Thomas W. Moore on using research as a tool for program scheduling and development
Thomas W. Moore on scheduling shows, and on considering demographics when programming and its impact on advertising
Thomas W. Moore on various programming techniques like mid-season replacements, and on various nights that were difficult for ABC
Thomas W. Moore on the importance of ratings to a programmer
Thomas W. Moore on the importance of promoting shows at ABC
Thomas W. Moore on dealing with the stars of his shows in ABC, and on how programming changed during his stint
Thomas W. Moore on what he enjoyed most about his time as an executive at ABC, and later being a producer
Thomas W. Moore on advice for an aspiring television executive
Thomas Murphy
Thomas Murphy on working with affiliates and dealing with talent at ABC
Thomas Murphy on the demographics of ABC dealing with programming
Thomas Murphy on his instincts regarding programming at ABC
Thomas Murphy on his personal success in business
Gareth Neame
Gareth Neame on what he learned at the BBC as an executive
Anne Nelson
Anne Nelson on being the first female CBS executive
Anne Nelson on negotiating talent contracts for CBS, and on how her department was organized
Anne Nelson on being promoted though the ranks of CBS business affairs, and eventually moving from radio to television
Anne Nelson on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show
Anne Nelson on her style of negotiation, and on the challenges of being a female in business affairs in her era
Anne Nelson on how contracts have changed since she started in the industry, and on working with Norman Lear
Anne Nelson on dealing with performers and contract disputes
Anne Nelson on dealing with unions and strikes
Anne Nelson on becoming director of talent administration at CBS, and on the retirement of Frank Stanton
Anne Nelson on being director of talent and program acquisition for CBS
Anne Nelson on the success of CBS during her tenure, and on working with Larry Tisch
Anne Nelson on being senior director of business affairs at CBS, starting in 1989, and later a vice president
Anne Nelson on advice to aspiring television executives, and on the then-current state of television
Lori Openden
Lori Openden on differences between being a casting director and a network casting executive
Lori Openden on how involved NBC executives were with casting decisions when she was at the network, and on the then-current involvement of networks in casting
Lori Openden on not visiting sets much as a casting executive at NBC
Lori Openden on becoming a casting consultant and then executive at UPN
Lori Openden on her casting strategy at the CW
Lori Openden on a typical day for her as head of casting for the CW
Alan Perris
Alan Perris on various local shows he programmed and his hiring process
Alan Perris on managing local stations budgets
Alan Perris on what he looks for when hiring staff
Alan Perris on advice to aspiring television executives
Frederick S. Pierce
Frederick S. Pierce on his managerial style and the importance of having the right executives
Frederick S. Pierce on his promotion philosophy
Frederick S. Pierce on advice to aspiring television executives
Ward Quaal
Ward Quaal on the demographics and audience of WGN
Ward Quaal on being appointed the head of WGN Continental Broadcasting in 1960, and on his management style in broadcasting
Ward Quaal on his book "Broadcast Management"
Ward Quaal on the establishment of The Ward L. Quaal Company
Ward Quaal on continuing to work, and on his great success at a television executive
Ward Quaal on what makes a good program and on the then-future of broadcasting
Ward Quaal on his most important decisions as an executive
Ward Quaal on the importance of the NAB and on career regrets
Ward Quaal on advice to aspiring television executives
Sterling Quinlan
Sterling "Red" Quinlan on the formation of ABC and on becoming general manager of ABC's Chicago station
Sterling "Red" Quinlan on why he was named general manager of ABC's Chicago station
Sterling "Red" Quinlan on building the local Chicago station WFLD
Sterling "Red" Quinlan on the best advice he was ever given
Sumner Redstone
Sumner Redstone on purchasing Viacaom
Tim Reid
Tim Reid on starting a studio in Petersburg, Virginia
Tim Reid on his business model for his Petersburg, Virginia studio and on owning a substantial amount of content
Tim Reid on launching LGCYTV.com, a streaming service designed by and for the African diaspora, during the COVID-19 pandemic and on fostering young talent
Lee Rich
Lee Rich on his path to heading the media and programming departments at the advertising agency Benton & Bowles
Lee Rich on the role of producer versus that of advertising executive
Haim Saban
Haim Saban on negotiations with Rupert Murdoch which led to the creation of Fox Kids Worldwide
Haim Saban on Fox Kids Worldwide buying International Family Entertainment (owner of The Family Channel), in an effort to compete with Nickelodeon, creating Fox Family Worldwide
Jay Sandrich
Jay Sandrich on his admiration for Grant Tinker as an executive
Jay Sandrich on working with Grant Tinker, on the formation of MTM Enterprises, and his respect for him as an executive manager
Ted Sarandos
Ted Sarandos on the executive team at Netflix, and on the fact that almost everyone on the executive team has greenlight power
Edgar J. Scherick
Edgar Scherick on becoming head of network sales at ABC and then moving into head of programming
Edgar Scherick on his programming philosophy as head of ABC programming
Edgar Scherick on his most important contributions to ABC when he was a network executive
Edgar Scherick on advice to someone starting out in the business
Herbert S. Schlosser
Herbert S. Schlosser on his philosophy of programming
Herbert S. Schlosser on his day-to-day duties as president of NBC
Herbert S. Schlosser on his managerial style as a television executive
Herbert S. Schlosser on the qualities he looked for when hiring a television executive, and on how he'd like to be remembered
Herbert S. Schlosser on advice to an aspiring television executive
Alfred Schneider
Alfred Schneider on the criticism he received over the course of his career and being the "conscience of the company"
Alfred Schneider on advice to aspiring Standards & Practices professionals
Alfred Schneider on advice to show creators in dealing with Standards & Practices professionals
Alfred Schneider on creating, with ABC Executive Jim Stabile, what may have been the very first television package deal -- for The Danny Thomas Show
Alfred Schneider on working in Standards & Practices at ABC
Reese Schonfeld
Reese Schonfeld on his management style
Reese Schonfeld on what makes a good news story
Reese Schonfeld on objectivity in news reporting
Reese Schonfeld on various changes and executive decisions he made at CNN during his tenure there
Reese Schonfeld on advice to someone who wants to start a cable network
Joe Sedelmaier
Joe Sedelmaier on creating commercials for Texaco Super Unleaded and the process of casting commercials
Joe Sedelmaier on his style
Joe Sedelmaier on advice to aspiring advertising professionals
Esther Shapiro
Esther Shapiro on her role as an Executive in ABC's miniseries department
Esther Shapiro on becoming Senior Vice-President at Aaron Spelling Productions
Sid Sheinberg
Sid Sheinberg on advice to aspiring television executives
Fred Silverman
Fred Silverman on CBS president Frank Stanton's initial resistance to the first incarnation of Scooby-Doo, Where Are You!
Fred Silverman on the success of The Waltons, and on "going out in style" if the show hadn't worked, and on how The Waltons and All In The Family were, each in their own way, both about the "sanctity of the family"
Fred Silverman on keeping tabs on the other networks as president of ABC Entertainment, and on staying true the tastes of the audience tuning in to ABC
Chet Simmons
Chet Simmons on how NBC Sports compared to ABC Sports at the time circa 1964, and on losing the rights to NCAA Basketball
Chet Simmons on his duties as vice president of NBC Sports
Chet Simmons on philosophy regarding sports programming
Chet Simmons on changes he brought about as president of NBC News, and on dealing with the Olympics
Chet Simmons on the gentlemanly competition among networks for broadcast rights of sporting events during his tenure at NBC Sports
Chet Simmons on hiring ex-athletes for the broadcast booth
Chet Simmons on his management style
Chet Simmons on the atmosphere he created at ESPN during his tenure, and on his negotiation style
Chet Simmons on sports analysis programming at ESPN
Chet Simmons on advice to an aspiring sports executive
Frank Stanton
Frank Stanton on his day-to-day duties as the President of CBS
Frank Stanton on the people who followed him as CBS President
Frank Stanton on the creative aspects of being an executive
Frank Stanton on his most important decision at CBS, and on the then-future of broadcasting
Frank Stanton on how he feels looking back over his time at CBS, and his hopes for the then-future of the network
Brandon Stoddard
Brandon Stoddard on teaching development
Brandon Stoddard on his stint as President of ABC Entertainment
Brandon Stoddard on his guiding philosophy of development
Donald L. Taffner, Sr.
Donald L. Taffner, Sr. on his management style
Donald L. Taffner, Sr. on negotiating a deal
Donald L. Taffner, Sr. on advice to aspiring television executives
William Tankersley
William Tankersley on becoming the Director of Program Practices at CBS Television City
William Tankersley on being promoted to Vice President of Program Practices at CBS, moving to New York, and dealing with advertisers
Nina Tassler
Nina Tassler on her responsibilities as Vice President, Drama Development at Warner Bros. Television
Nina Tassler on her responsibilities and duties as President of CBS Entertainment and Chairman of CBS Entertainment
Nina Tassler on what she looks for when hearing a pitch for a television show
Nina Tassler on advice to aspiring television executives
Grant Tinker
Grant Tinker on ad agencies breeding future television executives
Grant Tinker on leaving MTM to become Chairman of NBC
Grant Tinker on his theory on broadcasting
Ted Turner
Ted Turner on the birth of CNN
Ted Turner on the budgetary constraints on forming CNN
Dean Valentine
Dean Valentine on the differences between working on the network side as a buyer, and on the studio side as a seller
Dean Valentine on his position and his responsibilities at NBC
Dean Valentine on his philosophy for family and children's programming
Dean Valentine on his frustrations as president of UPN, and on the Paramount/Viacom deal
Dean Valentine on programming ABC's TGIF Friday nights, and on Boy Meets World
Dean Valentine on advice to an aspiring television executive and to a creator of programming
Jac Venza
Jac Venza on becoming director of culture and arts programs at PBS
Susan Whiting
Susan Whiting on her rise from working in sales to becoming CEO of Nielsen
Susan Whiting on a typical work week for her as Vice-Chairman of Nielsen; on how her role has evolved over the years
Susan Whiting on her management style
Susan Whiting on being a female executive in the media world
Susan Whiting on advice to aspiring Research Executives
Lauren Zalaznick
Lauren Zalaznick on completely rebranding VH1
Lauren Zalaznick on her programming strategy for VH1
Lauren Zalaznick on programming the Trio network
Lauren Zalaznick on the challenge of building on the success of Queer Eye for the Straight Guy as head of Bravo, and on shows she programmed early in her tenure there
Lauren Zalaznick on creating a marketing strategy when she started at Bravo, and on creating the logo
Lauren Zalaznick on the importance of casting strong personalities for Bravo's reality programming, and "fake" reality
Lauren Zalaznick on the importance of passion for one's occupation on Bravo's reality shows
Lauren Zalaznick on the Bravo audience demographics
Lauren Zalaznick on how Bravo's brand stands apart
Lauren Zalaznick on programming scripted series for Bravo
Lauren Zalaznick on what she feels is her biggest contribution to Bravo
Lauren Zalaznick on the challenges of taking over Telemundo, and bringing the World Cup to the network
Lauren Zalaznick on heading up the Oxygen network, and on The Bad Girls Club
Lauren Zalaznick on being President of NBC/Universal Women and Lifestyle Entertainment Networks
Lauren Zalaznick on targeting women as a demographic as President of NBC/Universal Women and Lifestyle Entertainment Networks
Lauren Zalaznick on her favorite parts and biggest challenges of her jobs at NBC/Universal
Lauren Zalaznick on what she has loved most about television and her jobs in it
Lauren Zalaznick on valuable advice she has received, and on her advice to aspiring television executives
Frederic Ziv
Frederic Ziv on his role as President of his company
Jeff Zucker
Jeff Zucker on his management style as Executive Producer at Today
Jeff Zucker on the job responsibilities of being the President of NBC Entertainment
Jeff Zucker on dealing with shows that fail, and knowing when to take a show off the air
Jeff Zucker on his management style as the CEO of NBC Universal Television Group
Jeff Zucker on advice to aspiring television producers and executives