"The best decision I've ever made is to not put up with anybody who's dishonest. I won't put up with anybody who mistreats employees. If I know about it, that's it, they're gone. I won't put up with anybody who cheats our customers or cheats the viewing public." 

    About This Interview

    In his nearly three-hour interview, Stanley Hubbard recalls his father's creation of Hubbard Broadcasting Inc. as a local radio and then television company. He speaks of his own early years at the company, working to expand the television station's group. Hubbard touches on the company's many innovations, including color broadcasting, the use of a weather radar, and the implementation of innovative news-gathering techniques. He explains the importance of the network/affiliate relationship. Finally, he recalls the company's large-scale projects, including the creation of a direct broadcast satellite company, the use of satellite news-gathering, and the then-recent adoption of digital broadcasting. Michael Rosen conducted the interview on October 14, 2002 in St. Paul, MN.

    All views expressed by interviewees are theirs alone and not necessarily those of the Television Academy.
    People Talking About ...
    Thumbnail of Stanley Hubbard

    Stanley Hubbard on the rise of color television and cable

    01:38
    Thumbnail of Stanley Hubbard

    Stanley Hubbard on KSTP's coverage of the Kennedy Assassination

    01:49
    Thumbnail of Stanley Hubbard

    Stanley Hubbard on his family's role in Hubbard Broadcasting

    01:25
    Thumbnail of Stanley Hubbard

    Stanley Hubbard on working with Leonard Goldenson at ABC

    00:51
    Thumbnail of Stanley Hubbard

    Stanley Hubbard on the key to his success

    04:06
    Play Full Interview

    Chapter 1

    On his early life and influences; on his father's radio station; on growing up around the radio and television business

    09:04

    On radio shows he listened to as a child; on the radio community's reaction to early television and Jack L. Warner's reaction to television; on the first time he saw television

    07:22

    On why his father got into television; on the pause in the development of television during World War II and his father's early radio stations; on his father making the transition from radio to television and the early transmission and technology of television

    12:35

    Chapter 2

    On the rise of color television and cable; on the early local news on his father's television station KSTP; on his father's radio and television stations competing with newspapers

    11:09

    On joining the news division of his father's company, Hubbard Broadcasting, in 1951; on becoming the head of the radio division of Hubbard Broadcasting; on KSTP's ratings in the '50s and wrestling on the station

    07:07

    On the programming on KSTP in the '50s; on Hubbard Broadcasting acquiring television stations in the '50s; on KSTP News' weather radar

    10:52

    Chapter 3

    On his father pursuing technological innovation in television, and the stations making the transition to color; on becoming Vice President of Hubbard Broadcasting in 1962, and his increasing responsibilities at the company; on KSTP's coverage of the Kennedy Assassination

    11:31

    On KSTP's coverage of the Vietnam War; on hiring Frank Magid as a consultant for his news broadcasts; on the technological advancement of using videotape in news broadcasts and Electronic News Gathering (ENG)

    14:59

    On his stations being affiliated with NBC

    04:13

    Chapter 4

    On his stations switching affiliations from NBC to ABC; on working with Leonard Goldenson at ABC; on the relationship between the network and the affiliate, and affiliates dealing with demographics and ratings

    10:53

    On ABC's then-problems with ratings and the terms on a standard network-affiliate contract; on the then-current state of HBO and Hubbard Broadcasting's acquisition of United States Satellite Broadcasting Company and Direct Broadcast Satellite; on the growth of satellite television in the '80s and '90s

    11:57

    On his 1991 agreement with DIRECTV; on the death of his father and creating a satellite news gathering truck

    06:00

    Chapter 5

    On creating a satellite news gathering truck (CONUS); on KSTP starting to broadcast a digital signal in 1999; on the technical aspects of switching over to digital television and the then-future of interactive television

    12:15

    On the then-current state of television advertising and DVR technology; on the then-future of television advertising and the impact of the internet on television; on the government's role in broadcasting and dealing with FCC regulations

    11:48

    On the then-current push toward deregulation in broadcasting; on the then-current state of Hubbard Broadcasting; on his family's role in Hubbard Broadcasting

    05:38

    Chapter 6

    On his then-current life and career and the key to his success; on his most important business decisions and greatest personal accomplishments; on his mentor, David Sarnoff and some personal anecdotes 

    09:49

    Advertising and Sponsorship

    Stanley Hubbard on the then-current state of television advertising and DVR technology

    03:32

    Stanley Hubbard on the then-future of television advertising and the impact of the internet on television

    03:05

    Creative Influences and Inspiration

    Stanley Hubbard on his mentor, David Sarnoff

    01:19

    Criticism of TV

    Stanley Hubbard on the government's role in broadcasting and dealing with FCC regulations

    05:11

    Historic Events and Social Change

    Stanley Hubbard on the pause in the development of television during World War II and his father's early radio stations

    02:35

    Stanley Hubbard on KSTP's coverage of the Kennedy Assassination

    01:53

    Stanley Hubbard on KSTP's coverage of the Vietnam War

    04:52

    Interactive Technology

    Stanley Hubbard on the technical aspects of switching over to digital television and the then-future of interactive television

    04:31

    JFK Assassination and Funeral

    Stanley Hubbard on KSTP's coverage of the Kennedy Assassination

    01:53

    Media Consolidation

    Stanley Hubbard on Hubbard Broadcasting acquiring television stations in the '50s

    07:39

    Stanley Hubbard on the then-current push toward deregulation in broadcasting

    02:36

    New Media

    Stanley Hubbard on the then-future of television advertising and the impact of the internet on television

    03:05

    Sex & Violence

    Stanley Hubbard on the government's role in broadcasting and dealing with FCC regulations

    05:11

    Technological Innovation

    Stanley Hubbard on the then-current state of HBO and Hubbard Broadcasting's acquisition of United States Satellite Broadcasting Company and Direct Broadcast Satellite

    05:58

    Stanley Hubbard on the growth of satellite television in the '80s and '90s

    01:57

    Stanley Hubbard on his 1991 agreement with DIRECTV

    02:36

    Stanley Hubbard on the death of his father and creating a satellite news gathering truck

    03:22

    Stanley Hubbard on the early transmission and technology of television stations

    04:44

    Stanley Hubbard on the rise of color television and cable

    01:38

    Stanley Hubbard on KSTP News' weather radar

    00:28

    Stanley Hubbard on his father pursuing technological innovation in television, and the stations making the transition to color

    05:39

    Stanley Hubbard on the technological advancement of using videotape in news broadcasts and Electronic News Gathering (ENG)

    04:01

    Stanley Hubbard on creating a satellite news gathering truck (CONUS)

    03:28

    Stanley Hubbard on KSTP starting to broadcast a digital signal in 1999

    04:41

    Stanley Hubbard on the technical aspects of switching over to digital television and the then-future of interactive television

    04:31

    Stanley Hubbard on the then-current state of television advertising and DVR technology

    03:32

    Stanley Hubbard on the then-future of television advertising and the impact of the internet on television

    03:05

    Television Industry

    Stanley Hubbard on his stations switching affiliations from NBC to ABC

    06:17

    Stanley Hubbard on the relationship between the network and the affiliate, and affiliates dealing with demographics and ratings

    03:45

    Stanley Hubbard on the then-current state of HBO and Hubbard Broadcasting's acquisition of United States Satellite Broadcasting Company and Direct Broadcast Satellite

    05:58

    Stanley Hubbard on the growth of satellite television in the '80s and '90s

    01:57

    Stanley Hubbard on his 1991 agreement with DIRECTV

    02:36

    Stanley Hubbard on the death of his father and creating a satellite news gathering truck

    03:22

    Stanley Hubbard on growing up around the radio and television business

    02:00

    Stanley Hubbard on the radio community's reaction to early television and Jack L. Warner's reaction to television

    02:54

    Stanley Hubbard on his father's radio and television stations competing with newspapers

    01:35

    Stanley Hubbard on KSTP's ratings in the '50s and wrestling on the station

    01:55

    Stanley Hubbard on Hubbard Broadcasting acquiring television stations in the '50s

    07:39

    Stanley Hubbard on his father pursuing technological innovation in television, and the stations making the transition to color

    05:39

    Stanley Hubbard on becoming Vice President of Hubbard Broadcasting in 1962, and his increasing responsibilities at the company

    03:54

    Stanley Hubbard on hiring Frank Magid as a consultant for his news broadcasts

    06:02

    Stanley Hubbard on creating a satellite news gathering truck (CONUS)

    03:28

    Stanley Hubbard on KSTP starting to broadcast a digital signal in 1999

    04:41

    Stanley Hubbard on the technical aspects of switching over to digital television and the then-future of interactive television

    04:31

    Stanley Hubbard on the then-current state of television advertising and DVR technology

    03:32

    Stanley Hubbard on the then-future of television advertising and the impact of the internet on television

    03:05

    Stanley Hubbard on the government's role in broadcasting and dealing with FCC regulations

    05:11

    Stanley Hubbard on the then-current push toward deregulation in broadcasting

    02:36

    Stanley Hubbard on the then-current state of Hubbard Broadcasting

    01:37

    Vietnam War

    Stanley Hubbard on KSTP's coverage of the Vietnam War

    04:52

    War

    Stanley Hubbard on the pause in the development of television during World War II and his father's early radio stations

    02:35

    Stanley Hubbard on KSTP's coverage of the Vietnam War

    04:52

    World War II

    Stanley Hubbard on the pause in the development of television during World War II and his father's early radio stations

    02:35

    Executives

    Stanley Hubbard on the key to his success

    04:06

    Stanley Hubbard on his most important business decisions and greatest personal accomplishments

    01:59

    Television Executive

    Stanley Hubbard on the key to his success

    04:06

    Stanley Hubbard on his most important business decisions and greatest personal accomplishments

    01:59

    Commercials

    Stanley Hubbard on the then-current state and then-future of television advertising and the impact of the internet on television

    06:37

    News and Documentary

    Stanley Hubbard on the early local news on his father's television station KSTP

    07:56

    Stanley Hubbard on KSTP News' weather radar

    00:28

    Stanley Hubbard on KSTP and Hubbard Broadcasting's news programming

    16:48

    Sports

    Stanley Hubbard on KSTP's ratings in the '50s and wrestling on the station

    01:55

    Leonard H. Goldenson

    Stanley Hubbard on working with Leonard Goldenson at ABC

    00:51

    David Sarnoff

    Stanley Hubbard on his father's relationship with David Sarnoff

    01:49

    Stanley Hubbard on his mentor, David Sarnoff

    01:19

    Jack L. Warner

    Stanley Hubbard on the radio community's reaction to early television and Jack L. Warner's reaction to television

    02:54

    All Interviews

    Loading Interviews...