Stanley Hubbard

Broadcast Executive


The Academy of Television Arts & Sciences Foundation Presents

02:26

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About
About this interview

In his nearly three-hour Archive interview, Stanley Hubbard recalls his father's creation of Hubbard Broadcasting Inc. as a local radio and then television company. He speaks of his own early years at the company, working to expand the television station's group. Hubbard touches on the company's many innovations, including color broadcasting, the use of a weather radar and implementation of innovative news-gathering techniques. He explains the importance of the network/affiliate relationship. Finally, he recalls the company's large-scale projects, including the creation of a direct broadcast satellite company, the use of satellite news-gathering and the then-recent adoption of digital broadcasting. Michael Rosen conducted the interview on October 14, 2002 in Los Angeles, CA.

"The best decision I've ever made is to not put up with anybody who's dishonest. I won't put up with anybody who mistreats employees. If I know about it, that's it, they're gone. I won't put up with anybody who cheats our customers or cheats the viewing public." 

Interviewee(s)
Highlights
Stanley Hubbard on the rise of color television and cable
Stanley Hubbard on KSTP's coverage of the Kennedy Assassination
Stanley Hubbard on his family's role in Hubbard Broadcasting
Stanley Hubbard on working with Leonard Goldenson at ABC
Stanley Hubbard on the key to his success
Full Interview

Chapter 1

On his early life and influences; on his father's radio station; on growing up around the radio and television business
On radio shows he listened to as a child; on the radio community's reaction to early television and Jack L. Warner's reaction to television; on the first time he saw television
On why his father got into television; on the pause in the development of television during World War II and his father's early radio stations; on his father making the transition from radio to television and the early transmission and technology of television

Chapter 2

On the rise of color television and cable; on the early local news on his father's television station KSTP; on his father's radio and television stations competing with newspapers
On joining the news division of his father's company, Hubbard Broadcasting, in 1951; on becoming the head of the radio division of Hubbard Broadcasting; on KSTP's ratings in the '50s and wrestling on the station
On the programming on KSTP in the '50s; on Hubbard Broadcasting acquiring television stations in the '50s; on KSTP News' weather radar

Chapter 3

On his father pursuing technological innovation in television, and the stations making the transition to color; on becoming Vice President of Hubbard Broadcasting in 1962, and his increasing responsibilities at the company; on KSTP's coverage of the Kennedy Assassination
On KSTP's coverage of the Vietnam War; on hiring Frank Magid as a consultant for his news broadcasts; on the technological advancement of using videotape in news broadcasts and Electronic News Gathering (ENG)
On his stations being affiliated with NBC

Chapter 4

On his stations switching affiliations from NBC to ABC; on working with Leonard Goldenson at ABC; on the relationship between the network and the affiliate, and affiliates dealing with demographics and ratings
On ABC's then-problems with ratings and the terms on a standard network-affiliate contract; on the then-current state of HBO and Hubbard Broadcasting's acquisition of United States Satellite Broadcasting Company and Direct Broadcast Satellite; on the growth of satellite television in the '80s and '90s
On his 1991 agreement with DIRECTV; on the death of his father and creating a satellite news gathering truck

Chapter 5

On creating a satellite news gathering truck (CONUS); on KSTP starting to broadcast a digital signal in 1999; on the technical aspects of switching over to digital television and the then-future of interactive television
On the then-current state of television advertising and DVR technology; on the then-future of television advertising and the impact of the internet on television; on the government's role in broadcasting and dealing with FCC regulations
On the then-current push toward deregulation in broadcasting; on the then-current state of Hubbard Broadcasting; on his family's role in Hubbard Broadcasting

Chapter 6

On his then-current life and career and the key to his success; on his most important business decisions and greatest personal accomplishments; on his mentor, David Sarnoff and some personal anecdotes 
Topics

Advertising and Sponsorship

View Topic
Stanley Hubbard on the then-current state of television advertising and DVR technology
Stanley Hubbard on the then-future of television advertising and the impact of the internet on television

Creative Influences and Inspiration

View Topic
Stanley Hubbard on his mentor, David Sarnoff

Criticism of TV

View Topic
Stanley Hubbard on the government's role in broadcasting and dealing with FCC regulations

Historic Events and Social Change

View Topic
Stanley Hubbard on the pause in the development of television during World War II and his father's early radio stations
Stanley Hubbard on KSTP's coverage of the Kennedy Assassination
Stanley Hubbard on KSTP's coverage of the Vietnam War

Interactive Technology

View Topic
Stanley Hubbard on the technical aspects of switching over to digital television and the then-future of interactive television

JFK Assassination and Funeral

View Topic
Stanley Hubbard on KSTP's coverage of the Kennedy Assassination

Media Consolidation

View Topic
Stanley Hubbard on Hubbard Broadcasting acquiring television stations in the '50s
Stanley Hubbard on the then-current push toward deregulation in broadcasting

New Media

View Topic
Stanley Hubbard on the then-future of television advertising and the impact of the internet on television

Sex & Violence

View Topic
Stanley Hubbard on the government's role in broadcasting and dealing with FCC regulations

Technological Innovation

View Topic
Stanley Hubbard on the early transmission and technology of television stations
Stanley Hubbard on the rise of color television and cable
Stanley Hubbard on KSTP News' weather radar
Stanley Hubbard on his father pursuing technological innovation in television, and the stations making the transition to color
Stanley Hubbard on the technological advancement of using videotape in news broadcasts and Electronic News Gathering (ENG)
Stanley Hubbard on the then-current state of HBO and Hubbard Broadcasting's acquisition of United States Satellite Broadcasting Company and Direct Broadcast Satellite
Stanley Hubbard on the growth of satellite television in the '80s and '90s
Stanley Hubbard on his 1991 agreement with DIRECTV
Stanley Hubbard on the death of his father and creating a satellite news gathering truck
Stanley Hubbard on creating a satellite news gathering truck (CONUS)
Stanley Hubbard on KSTP starting to broadcast a digital signal in 1999
Stanley Hubbard on the technical aspects of switching over to digital television and the then-future of interactive television
Stanley Hubbard on the then-current state of television advertising and DVR technology
Stanley Hubbard on the then-future of television advertising and the impact of the internet on television

Television Industry

View Topic
Stanley Hubbard on growing up around the radio and television business
Stanley Hubbard on the radio community's reaction to early television and Jack L. Warner's reaction to television
Stanley Hubbard on his father's radio and television stations competing with newspapers
Stanley Hubbard on KSTP's ratings in the '50s and wrestling on the station
Stanley Hubbard on Hubbard Broadcasting acquiring television stations in the '50s
Stanley Hubbard on his father pursuing technological innovation in television, and the stations making the transition to color
Stanley Hubbard on becoming Vice President of Hubbard Broadcasting in 1962, and his increasing responsibilities at the company
Stanley Hubbard on hiring Frank Magid as a consultant for his news broadcasts
Stanley Hubbard on his stations switching affiliations from NBC to ABC
Stanley Hubbard on the relationship between the network and the affiliate, and affiliates dealing with demographics and ratings
Stanley Hubbard on the then-current state of HBO and Hubbard Broadcasting's acquisition of United States Satellite Broadcasting Company and Direct Broadcast Satellite
Stanley Hubbard on the growth of satellite television in the '80s and '90s
Stanley Hubbard on his 1991 agreement with DIRECTV
Stanley Hubbard on the death of his father and creating a satellite news gathering truck
Stanley Hubbard on creating a satellite news gathering truck (CONUS)
Stanley Hubbard on KSTP starting to broadcast a digital signal in 1999
Stanley Hubbard on the technical aspects of switching over to digital television and the then-future of interactive television
Stanley Hubbard on the then-current state of television advertising and DVR technology
Stanley Hubbard on the then-future of television advertising and the impact of the internet on television
Stanley Hubbard on the government's role in broadcasting and dealing with FCC regulations
Stanley Hubbard on the then-current push toward deregulation in broadcasting
Stanley Hubbard on the then-current state of Hubbard Broadcasting

Vietnam War

View Topic
Stanley Hubbard on KSTP's coverage of the Vietnam War

War

View Topic
Stanley Hubbard on the pause in the development of television during World War II and his father's early radio stations
Stanley Hubbard on KSTP's coverage of the Vietnam War

World War II

View Topic
Stanley Hubbard on the pause in the development of television during World War II and his father's early radio stations
Professions

Executives

View Profession
Stanley Hubbard on the key to his success
Stanley Hubbard on his most important business decisions and greatest personal accomplishments

Television Executive

View Profession
Stanley Hubbard on the key to his success
Stanley Hubbard on his most important business decisions and greatest personal accomplishments
Genres

Commercials

View Genre
Stanley Hubbard on the then-current state and then-future of television advertising and the impact of the internet on television

News and Documentary

View Genre
Stanley Hubbard on the early local news on his father's television station KSTP
Stanley Hubbard on KSTP News' weather radar
Stanley Hubbard on KSTP and Hubbard Broadcasting's news programming

Sports

View Genre
Stanley Hubbard on KSTP's ratings in the '50s and wrestling on the station
People

Leonard H. Goldenson

View Interview Page
Stanley Hubbard on working with Leonard Goldenson at ABC

David Sarnoff

View Person Page
Stanley Hubbard on his father's relationship with David Sarnoff
Stanley Hubbard on his mentor, David Sarnoff

Jack L. Warner

View Person Page
Stanley Hubbard on the radio community's reaction to early television and Jack L. Warner's reaction to television

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