About
"Fox was not structured. We were much more casual about things. It didn't matter that your job was a casting director, if you had a story idea, you'd come in and see me. The table of organization was very flexible. I think that's kind of all gone."
In his three-hour interview, William Self (1921-2010) discusses his early career acting in movies and his friendship with Spencer Tracy, which led to his television producing career. He talks about producing the series Schlitz Playhouse of Stars, The Frank Sinatra Show, and the pilot of The Twilight Zone. He then discusses his brief executive position at CBS and his executive producer position at 20th Century Fox Television. Self talks about his promotions at Fox, eventually rising to president of 20th Century Fox Television and vice president of 20th Century Fox Film Corporation, where he oversaw shows including The Adventures of Dobie Gillis, Batman, Daniel Boone, Voyage to the Bottom of the Sea, Peyton Place, Lost in Space, M*A*S*H, Julia, and Room 222, among others. He concludes by discussing his relationships with various producers and directors and his partnership with actress Glenn Close on the Sarah Plain and Tall movies. Jeff Abraham conducted the interview on March 27, 2001 in Los Angeles, CA.
Highlights

William Self on developing M*A*S*H with Larry Gelbart and Gene Reynolds

William Self on an unsold pilot, and on the difficulties he had with producing The Frank Sinatra Show

William Self on developing The Monroes, and on developing Julia, starring Diahann Carroll

William Self on executive producing the pilot for The Twilight Zone, and working with show creator Rod Serling

William Self on various episodes of Schlitz Playhouse of Stars, including "The Unlighted Road," starring James Dean

William Self on moving to Hollywood, trying to get into acting, and his career as an actor in features
Full Interview
Chapter 1
On his early life and influences; on his education, and on almost going into advertising; on moving to Hollywood, trying to get into acting, and his career as an actor in features
On appearing in Charlie Chaplin's feature film "Monsieur Verdoux"; on appearing as an actor in feature films with John Wayne, Howard Hawkes, and Spencer Tracy; on appearing in the feature film "The Thing," and on the end of his acting career
On assistant producing and assistant directing China Smith; on producing Schlitz Playhouse of Stars
Chapter 2
On producing the live anthology series Schlitz Playhouse of Stars; on finding the stories for Schlitz Playhouse of Stars, the various stars who appeared, and on his duties as producer of that show; on various episodes of the show, including "The Unlighted Road," starring James Dean
On Anthony Quinn appearing on Schlitz Playhouse of Stars, and on dealing with bigger stars; on the Hollywood Blacklist; on the involvement of the sponsors with the production of Schlitz Playhouse of Stars, and on various actors who appeared on the show
On directing a few episodes of Schlitz Playhouse of Stars; on producing the unsold Frank Sinatra pilot Command Performance; on producing The Frank Sinatra Show
Chapter 3
On an unsold pilot, and on the difficulties he had with producing The Frank Sinatra Show; on executive producing the pilot for The Twilight Zone, and working with show creator Rod Serling
On being named vice president in charge of production for 20th Century Fox Television; on developing Margie, and on the team he brought to Twentieth Century Fox Television; on developing various shows, including Daniel Boone, and Voyage to the Bottom of the Sea
Chapter 4
On developing Irwin Allen's Lost in Space; on Edgar J. Scherick, vice president of programming for ABC, and various other network executives; on developing Peyton Place
On developing Batman and The Green Hornet; on developing The Monroes, and on developing Julia, starring Diahann Carroll; on developing Bracken's World
Chapter 5
On developing Land of the Giants with Irwin Allen, and on developing The Ghost & Mrs. Muir; on developing Room 222, starring Karen Valentine, and on developing Nanny and the Professor, starring Juliette Mills; on developing Anna and the King, starring Yul Brynner
On developing M*A*S*H with Larry Gelbart and Gene Reynolds; on the success of M*A*S*H, and on the format of the show; on the cast departures from M*A*S*H, and on Alan Alda's increasing role as the show went on
On leaving Fox Television to work in features, including "The Shootist," starring John Wayne, and on returning to CBS to head up the West Coast
Chapter 6
On being lured back to CBS, and eventually being named vice president in charge of movies and miniseries; on various movies and miniseries he developed for CBS, and the challenge of making made-for-television movies; on becoming head of the CBS theatrical division
On his retirement from CBS, and on forming a production company with Glenn Close; on his then-future; on how the business changed throughout his career, and on career achievements and regrets
Shows
12 O'Clock High
William Self on developing The Many Loves of Dobie Gillis, Daniel Boone, and 12 O'Clock High
Anna and the King
William Self on developing Anna and the King
Batman
William Self on developing Batman
Bracken's World
William Self on developing Bracken's World
China Smith
William Self on assistant producing and assistant directing China Smith
Daniel Boone
William Self on developing The Many Loves of Dobie Gillis, Daniel Boone, and 12 O'Clock High
Frank Sinatra Show, The (1957-58)
William Self on producing The Frank Sinatra Show
William Self on an unsold pilot, and on the difficulties he had with producing The Frank Sinatra Show
William Self on the end of The Frank Sinatra Show
Ghost & Mrs. Muir, The
William Self on developing Land of the Giants with Irwin Allen, and on developing The Ghost & Mrs. Muir
Green Hornet, The
William Self on developing The Green Hornet
Hallmark Hall of Fame
William Self on programming movies for Hallmark Hall of Fame
Julia (1968-71)
William Self on developing Julia, starring Diahann Carroll
Land of the Giants
William Self on developing Land of the Giants with Irwin Allen, and on developing The Ghost & Mrs. Muir
Lost in Space
William Self on developing Irwin Allen's Lost in Space
M*A*S*H
William Self on developing M*A*S*H with Larry Gelbart and Gene Reynolds
William Self on the success of M*A*S*H, and on the format of the show
William Self on the cast departures from M*A*S*H, and on Alan Alda's increasing role as the show went on
Many Loves of Dobie Gillis, The
William Self on developing The Many Loves of Dobie Gillis, Daniel Boone, and 12 O'Clock High
Margie
William Self on developing Margie, and on the team he brought to Twentieth Century Fox Television
Nanny and the Professor
William Self on developing Nanny and the Professor
Peyton Place
William Self on developing Peyton Place
Room 222
William Self on developing Room 222
Schlitz Playhouse of Stars aka Celebrity Playhouse
William Self on producing Schlitz Playhouse of Stars
William Self on producing the live anthology series Schlitz Playhouse of Stars
William Self on finding the stories for the live anthology series Schlitz Playhouse of Stars, the various stars who appeared, and on his duties as producer of that show
William Self on various episodes of Schlitz Playhouse of Stars, including "The Unlighted Road," starring James Dean
William Self on Anthony Quinn appearing on Schlitz Playhouse of Stars, and on dealing with bigger stars
William Self on the involvement of the sponsors with the production of Schlitz Playhouse of Stars
William Self on directing Thomas Mitchell and Mike Connors on Schlitz Playhouse of Stars, and various other actors
William Self on working with John Ireland and Vera Miles on Schlitz Playhouse of Stars
William Self on directing a few episodes of Schlitz Playhouse of Stars
Twilight Zone, The
William Self on executive producing the pilot for The Twilight Zone, and working with show creator Rod Serling
William Self on the reaction of the network and sponsors to The Twilight Zone pilot, and on parting ways with Rod Serling
Voyage to the Bottom of the Sea
William Self on developing Irwin Allen's Voyage to the Bottom of the Sea
Topics
Hollywood Blacklist
William Self on dealing with the Hollywood Blacklist as a producer
Industry Crossroads
William Self on dealing with the Hollywood Blacklist as a producer
Television Industry
William Self on dealing with the Hollywood Blacklist as a producer
William Self on being named vice president in charge of production for 20th Century Fox Television
William Self on leaving Fox Television to work in features, including "The Shootist" starring John Wayne, and on returning to CBS to head up the West Coast
William Self on being lured back to CBS, and eventually being named vice president in charge of movies and miniseries
William Self on becoming head of the CBS theatrical division
William Self on his retirement from CBS, and on forming a production company with Glenn Close
William Self on how the business changed throughout his career
Professions
Producers
William Self on his retirement from CBS, and on forming a production company with Glenn Close
Genres
Classic Anthology Series
William Self on producing Schlitz Playhouse of Stars
William Self on producing and directing Schlitz Playhouse of Stars
William Self on executive producing the pilot for The Twilight Zone
Comedy Series
William Self on developing The Many Loves of Dobie Gillis, Daniel Boone, and 12 O'Clock High
William Self on developing The Monroes, and Julia, starring Diahann Carroll
William Self on developing Land of the Giants with Irwin Allen, and on developing The Ghost & Mrs. Muir
William Self on developing Room 222 and Nanny and the Professor
William Self on developing Anna and the King
William Self on developing M*A*S*H
Cop/Detective/Mystery Series
William Self on assistant producing and assistant directing China Smith
William Self on developing Batman
William Self on developing The Green Hornet
Daytime/Primetime Serials
William Self on developing Peyton Place
Drama Series
William Self on developing Bracken's World
Music Shows & Variety Shows/Specials
William Self on producing The Frank Sinatra Show
William Self on an unsold pilot, and on the difficulties he had with producing The Frank Sinatra Show
Sci-Fi/Supernatural Series
William Self on developing Irwin Allen's Voyage to the Bottom of the Sea
William Self on developing Irwin Allen's Lost in Space
William Self on developing Land of the Giants with Irwin Allen, and on developing The Ghost & Mrs. Muir
TV Movies/Miniseries/Dramatic Specials
William Self on various movies and miniseries he developed for CBS, and the challenge of making made-for-television movies
Western Series
William Self on developing The Many Loves of Dobie Gillis, Daniel Boone, and 12 O'Clock High
People
Alan Alda
William Self on the cast departures from M*A*S*H, and on Alan Alda's increasing role as the show went on
Irwin Allen
William Self on developing Irwin Allen's Voyage to the Bottom of the Sea
William Self on developing Irwin Allen's Lost in Space
Yul Brynner
William Self on developing Anna and the King, starring Yul Brynner
Diahann Carroll
William Self on developing Julia, starring Diahann Carroll
Charlie Chaplin
William Self on appearing in Charlie Chaplin's feature film "Monsieur Verdoux"
Glenn Close
William Self on his retirement from CBS, and on forming a production company with Glenn Close
Mike Connors
William Self on directing Thomas Mitchell and Mike Connors on Schlitz Playhouse of Stars, and various other actors
Michael Dann
William Self on CBS head of programming Michael Dann, and other executives
James Dean
William Self on various episodes of Schlitz Playhouse of Stars, including "The Unlighted Road," starring James Dean
Larry Gelbart
William Self on developing M*A*S*H with Larry Gelbart and Gene Reynolds
Hal Kanter
William Self on his relationship with Hal Kanter
Vera Miles
William Self on working with John Ireland and Vera Miles on Schlitz Playhouse of Stars
Thomas Mitchell
William Self on directing Thomas Mitchell and Mike Connors on Schlitz Playhouse of Stars, and various other actors
Anthony Quinn
William Self on Anthony Quinn appearing on Schlitz Playhouse of Stars, and on dealing with bigger stars
Gene Reynolds
William Self on developing M*A*S*H with Larry Gelbart and Gene Reynolds
Edgar J. Scherick
William Self on Edgar J. Scherick, vice president of programming for ABC
Rod Serling
William Self on executive producing the pilot for The Twilight Zone, and working with show creator Rod Serling
Frank Sinatra
William Self on producing The Frank Sinatra Show
William Self on an unsold pilot, and on the difficulties he had with producing The Frank Sinatra Show
Spencer Tracy
William Self on appearing in several features with Spencer Tracy
John Wayne
William Self on appearing in Howard Hawkes' "Red River" with John Wayne