"I went to work for CBS in 1942 for a two-week job. Nobody ever told me I was permanent, but I stayed anyway. And here I am 55 years later!"

    About This Interview

    In her three-hour interview, Anne Nelson (1922-2009) talks about her early life, and her first job at CBS in the sales department, starting in 1942. She describes working at CBS Radio in the 1940s, and working with chairman William S. Paley as the first female executive at the network. She recounts putting together some of the first television contracts ever drawn up, for stars including Jack Benny and Ed Wynn, and how her department was organized. Nelson talks about her involvement in the business end of many early CBS shows, including Gunsmoke, I Love Lucy, and Perry Mason, as well as having to deal with the Hollywood Blacklist. She outlines rising through the ranks in business affairs at CBS, eventually becoming a vice president, while dealing with powerhouse talent like Norman Lear, Judy Garland, Carol Burnett, and her friend Red Skelton. She sums up with advice to aspiring executives and shares how she would like to be remembered. Henry Colman conducted the interview on July 25, 1999 in Los Angeles, CA. 

    All views expressed by interviewees are theirs alone and not necessarily those of the Television Academy.
    People Talking About ...
    Thumbnail of Anne Nelson

    Anne Nelson on helping put together the deal for The Ed Wynn Show

    03:10
    Thumbnail of Anne Nelson

    Anne Nelson on the production of The Ed Wynn Show coming out of Studio A at CBS on Sunset Boulevard

    04:17
    Thumbnail of Anne Nelson

    Anne Nelson on negotiating contracts for CBS in the '60s, including for The Judy Garland Show and The Carol Burnett Show

    05:26
    Thumbnail of Anne Nelson

    Anne Nelson on her working relationship with Norman Lear

    01:51
    Thumbnail of Anne Nelson

    Anne Nelson on the creation of CBS Television City, and on movie studios' reaction to television

    05:30
    Thumbnail of Anne Nelson

    Anne Nelson on doing the deal for Gunsmoke

    03:16
    Play Full Interview

    Chapter 1

    On her early life and influences; on radio she listened to while growing up, and on going to the movies; on working on the syndicated comic strip "Strange as it Seems"

    15:13

    On going to work for CBS in 1942 in sales; on working with bandleader Kay Kyser on a benefit; on working with various stars at CBS Radio

    12:38

    Chapter 2

    On working at CBS Radio in the 1940s, and on William S. Paley raiding NBC's talent; on CBS Radio during World War II, and on content concerns; on being the first female CBS executive

    11:45

    On moving stars like Ed Wynn and Jack Benny to television, and on her earliest experiences seeing television; on helping put together the deal for The Ed Wynn Show; on the production of The Ed Wynn Show coming out of Studio A at CBS on Sunset Blvd

    11:18

    On becoming the first female executive at CBS, and the difficulties she encountered getting there; on negotiating talent contracts for CBS, and on how her department was organized

    05:16

    Chapter 3

    On radio's "My Favorite Husband" starring Lucille Ball, and on the creation of I Love Lucy; on the creation of CBS Television City, and on movie studios' reaction to television; on Frank Stanton, and on her office at Television City

    12:14

    On the Hollywood Blacklist; on being promoted though the ranks of CBS business affairs, and eventually moving from radio to television; on doing the deals for Gunsmoke and Perry Mason

    15:46

    Chapter 4

    On working in business affairs at CBS in the late 1950, and on working with executive James T. Aubrey; on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show

    10:16

    On her style of negotiation, and on the challenges of being a female in business affairs in her era; on how contracts have changed since she started in the industry, and on working with Norman Lear; on networks losing power and money over losing ownership of shows in the 1970s

    11:19

    On the advent of packaging in television, and on the power of talent agencies; on dealing with performers and contract disputes

    07:34

    Chapter 5

    On dealing with unions and strikes; on The Red Skelton Show; on how the advent of videotape changed the business

    11:07

    On Hawaii Five-O; on working with MTM productions, and Grant Tinker; on her working relationship with Norman Lear

    06:34

    On becoming director of talent administration at CBS, and on the retirement of Frank Stanton; on how the industry has changed since she started; on being director of talent and program acquisition for CBS

    05:48

    Chapter 6

    On the success of CBS during her tenure, and on working with Laurence Tisch; on being senior director of business affairs at CBS, starting in 1989; on career highlights and regrets

    13:27

    On being a female television executive in her era; on advice to aspiring television executives, and on the then-current state of television; on how she would like to be remembered

    03:35

    Anne Nelson on various people she worked with in her career

    11:01

    Carol Burnett Show, The (1967-78)

    Anne Nelson on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show

    05:26

    Ed Wynn Show, The

    Anne Nelson on moving stars like Ed Wynn and Jack Benny to television, and on her earliest experiences seeing television

    03:51

    Anne Nelson on helping put together the deal for The Ed Wynn Show

    03:10

    Anne Nelson on the production of The Ed Wynn Show coming out of Studio A at CBS on Sunset Boulevard live, and the technological advances in television

    04:15

    Gunsmoke

    Anne Nelson on doing the deal for Gunsmoke, starring James Arness

    03:16

    Hawaii Five-O

    Anne Nelson on Hawaii Five-O

    02:43

    I Love Lucy

    Anne Nelson on radio's "My Favorite Husband," starring Lucille Ball, and on the creation of I Love Lucy

    04:32

    Jack Benny Program, The

    Anne Nelson on moving stars like Ed Wynn and Jack Benny to television, and on her earliest experiences seeing television

    03:51

    Judy Garland Show, The

    Anne Nelson on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show

    05:26

    Perry Mason (1957-66)

    Anne Nelson on doing the deal for Perry Mason, starring Raymond Burr

    02:55

    Red Skelton Show, The

    Anne Nelson on The Red Skelton Show, and on her friendship with Skelton

    08:52

    Advice

    Anne Nelson on advice to aspiring television executives, and on the then-current state of television

    01:50

    Creative Influences and Inspiration

    Anne Nelson on her mentor, Ernie Martin, and on working for CBS Radio

    02:23

    Historic Events and Social Change

    Anne Nelson on CBS Radio during World War II, and on content concerns

    03:12

    Anne Nelson on becoming the first female executive at CBS, and the difficulties she encountered getting there

    00:46

    Anne Nelson on her style of negotiation, and on the challenges of being a female in business affairs in her era

    07:23

    Anne Nelson on being a female television executive in her era

    01:15

    Hollywood Blacklist

    Anne Nelson on the Hollywood Blacklist

    04:24

    Industry Crossroads

    Anne Nelson on the Hollywood Blacklist

    04:24

    Anne Nelson on dealing with unions and strikes

    01:41

    Industry Strikes

    Anne Nelson on dealing with unions and strikes

    01:41

    Pivotal Career Moments

    Anne Nelson on her mentor, Ernie Martin, and on working for CBS Radio

    02:23

    Representation on Television

    Anne Nelson on becoming the first female executive at CBS, and the difficulties she encountered getting there

    00:46

    Anne Nelson on her style of negotiation, and on the challenges of being a female in business affairs in her era

    07:23

    Anne Nelson on being a female television executive

    01:15

    Technological Innovation

    Anne Nelson on how the advent of videotape changed the business

    00:34

    Television Industry

    Anne Nelson on the Hollywood Blacklist

    04:24

    Anne Nelson on networks losing power and money by losing ownership of shows in the 1970s

    03:56

    Anne Nelson on the advent of packaging in television, and on the power of talent agencies

    03:07

    Anne Nelson on how the industry has changed since she started

    01:06

    Anne Nelson on dealing with unions and strikes

    01:41

    Anne Nelson on advice to aspiring television executives, and on the then-current state of television

    01:50

    War

    Anne Nelson on CBS Radio during World War II, and on content concerns

    03:12

    Women

    Anne Nelson on becoming the first female executive at CBS, and the difficulties she encountered getting there

    00:46

    Anne Nelson on her style of negotiation, and on the challenges of being a female in business affairs in her era

    07:23

    Anne Nelson on being a female television executive

    01:15

    World War II

    Anne Nelson on CBS Radio during World War II, and on content concerns

    03:12

    Executives

    Anne Nelson on being the first female CBS executive

    02:30

    Anne Nelson on negotiating talent contracts for CBS, and on how her department was organized

    05:16

    Anne Nelson on being promoted though the ranks of CBS business affairs, and eventually moving from radio to television

    05:11

    Anne Nelson on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show

    05:26

    Anne Nelson on her style of negotiation, and on the challenges of being a female in business affairs in her era

    03:51

    Anne Nelson on how contracts have changed since she started in the industry, and on working with Norman Lear

    03:32

    Anne Nelson on dealing with performers and contract disputes

    03:25

    Anne Nelson on dealing with unions and strikes

    01:41

    Anne Nelson on becoming director of talent administration at CBS, and on the retirement of Frank Stanton

    02:42

    Anne Nelson on being director of talent and program acquisition for CBS

    02:00

    Anne Nelson on the success of CBS during her tenure, and on working with Larry Tisch

    03:29

    Anne Nelson on being senior director of business affairs at CBS, starting in 1989, and later a vice president

    05:04

    Anne Nelson on advice to aspiring television executives, and on the then-current state of television

    01:50

    Television Executive

    Anne Nelson on being the first female CBS executive

    02:29

    Anne Nelson on negotiating talent contracts for CBS, and on how her department was organized

    05:16

    Anne Nelson on being promoted though the ranks of CBS business affairs, and eventually moving from radio to television

    05:11

    Anne Nelson on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show

    05:26

    Anne Nelson on her style of negotiation, and on the challenges of being a female in business affairs in her era

    03:51

    Anne Nelson on how contracts have changed since she started in the industry, and on working with Norman Lear

    03:32

    Anne Nelson on dealing with performers and contract disputes

    03:25

    Anne Nelson on dealing with unions and strikes

    01:41

    Anne Nelson on becoming director of talent administration at CBS, and on the retirement of Frank Stanton

    02:42

    Anne Nelson on being director of talent and program acquisition for CBS

    02:00

    Anne Nelson on the success of CBS during her tenure, and on working with Laurence Tisch

    03:29

    Anne Nelson on being senior director of business affairs at CBS, starting in 1989

    05:04

    Anne Nelson on advice to aspiring television executives, and on the then-current state of television

    01:50

    Comedy Series

    Anne Nelson on radio's "My Favorite Husband," starring Lucille Ball, and on the creation of I Love Lucy

    04:32

    Cop/Detective/Mystery Series

    Anne Nelson on Hawaii Five-O

    02:43

    Legal Dramas

    Anne Nelson on doing the deal for Perry Mason, starring Raymond Burr

    02:55

    Music Shows & Variety Shows/Specials

    Anne Nelson on helping put together the deal for The Ed Wynn Show

    07:27

    Anne Nelson on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show

    05:26

    Anne Nelson on The Red Skelton Show

    08:52

    Western Series

    Anne Nelson on doing the deal for Gunsmoke

    03:16

    James Arness

    Anne Nelson on doing the deal for Gunsmoke, starring James Arness

    03:16

    James T. Aubrey

    Anne Nelson on working in business affairs at CBS in the late 1950, and on working with executive James T. Aubrey

    04:50

    Lucille Ball

    Anne Nelson on radio's "My Favorite Husband," starring Lucille Ball, and on the creation of I Love Lucy

    04:32

    Jack Benny

    Anne Nelson on moving stars like Ed Wynn and Jack Benny to television, and on her earliest experiences seeing television

    03:51

    Anne Nelson on Jack Benny

    00:21

    Fanny Brice

    Anne Nelson on Fanny Brice

    00:32

    George Burns

    Anne Nelson on George Burns

    00:20

    Raymond Burr

    Anne Nelson on doing the deal for Perry Mason, starring Raymond Burr

    02:55

    Jimmy Durante

    Anne Nelson on Jimmy Durante

    00:14

    Judy Garland

    Anne Nelson on negotiating contracts for CBS in the 1960s, including for The Judy Garland Show and The Carol Burnett Show

    05:26

    Kay Kyser

    Anne Nelson on working with bandleader Kay Kyser on a benefit

    02:29

    Norman Lear

    Anne Nelson on how contracts have changed since she started in the industry, and on working with Norman Lear

    03:33

    Anne Nelson on her working relationship with Norman Lear

    01:51

    William S. Paley

    Anne Nelson on working at CBS Radio in the 1940s, and on William S. Paley raiding NBC's talent

    06:04

    Anne Nelson on William S. Paley

    00:20

    Frank Sinatra

    Anne Nelson on Frank Sinatra

    00:22

    Frank Stanton

    Anne Nelson on Frank Stanton, and on her office at Television City

    02:12

    Anne Nelson on becoming director of talent administration at CBS, and on the retirement of Frank Stanton

    02:42

    Grant Tinker

    Anne Nelson on working with MTM productions, and Grant Tinker

    01:59

    Laurence A. Tisch

    Anne Nelson on the success of CBS during her tenure, and on working with Laurence A. Tisch

    03:29

    Ed Wynn

    Anne Nelson on moving stars like Ed Wynn and Jack Benny to television, and on her earliest experiences seeing television

    03:51

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