Michael Dann on David Sarnoff's desire to sell color television sets and the importance of shooting variety shows in color; on William Paley adopting color
Michael Dann on CBS founder William S. Paley
Michael Dann on CBS' Frank Stanton and William Paley and the firing of Jim Aubrey
Michael Dann on William S. Paley's knack for television programming and his management style
Michael Dann on William S. Paley's thoughts on The Defenders
Louis Dorfsman on dealing with the higher ups at CBS including Frank Stanton, William S. Paley, and James T. Aubrey and creating a book about football on CBS
Louis Dorfsman on his ad campaign capitalizing on Black Rock (CBS' headquarter building) and on that campaign being killed by William S. Paley
Louis Dorfsman on what CBS represented and how Frank Stanton and William S. Paley impacted the image of the network
Irving Fein on CBS' William S. Paley wooing Jack Benny away from NBC
Irving Fein on William S. Paley purchasing Jack Benny's company
Irving Fein on William S. Paley's personality
Irving Fein on saying goodbye to Bill Paley on his final day at CBS
Lee Rich on working with William S. Paley, Founder of CBS
Lee Rich on William S. Paley's involvement with the movie of the week, The Homecoming: A Christmas Story - the movie that inspired the series The Waltons
Lee Rich on the network creators: David Sarnoff (NBC), William S. Paley (CBS), and Leonard Goldenson (ABC)
Lee Rich on William S. Paley