"A lot of people scream when I say this, but I really do believe that in television, the most important element probably is the casting. If the scripts are no good and the production's no good, the casting of the thing will flop. But if you had to line up the elements, the script, the producer, the costumes, the music, I think the casting is it."

    About This Interview

    In his four-hour interview, Perry Lafferty (1917-2005) describes directing shows including The Victor Borge Show, Robert Montgomery Presents, and U.S. Steel Hour. He talks about producing shows including Your Hit Parade, The Andy Williams Show, and The Danny Kaye Show. He also discusses becoming a top programming executive for CBS and then NBC. He details interacting with the creative community as an executive, and later leaving NBC to become a producer. He concludes by discussing several of the luminaries he worked with during his career. Morrie Gelman conducted the interview on December 4, 1997 in Brentwood, CA.

    All views expressed by interviewees are theirs alone and not necessarily those of the Television Academy.
    People Talking About ...
    Thumbnail of Perry Lafferty

    Perry Lafferty on directing Kay Kyser's Kollege of Musical Knowledge along with Buzz Kulik

    07:09
    Thumbnail of Perry Lafferty

    Perry Lafferty on directing The Twilight Zone and working with producer Rod Serling

    03:35
    Thumbnail of Perry Lafferty

    Perry Lafferty on James Cagney appearing on Robert Montgomery Presents and on Cagney forgetting his lines

    02:35
    Thumbnail of Perry Lafferty

    Perry Lafferty on programming All in the Family on CBS

    01:59
    Thumbnail of Perry Lafferty

    Perry Lafferty on producing Your Hit Parade, directed by Norman Jewison

    03:28
    Thumbnail of Perry Lafferty

    Perry Lafferty on producing Person to Person, hosted first by Edward R. Murrow and later by Charles Collingwood

    03:59
    Play Full Interview

    Chapter 1

    On his early life and influences; on what he wanted to do when he grew up as a child; on attending Yale University to study music

    15:32

    On his orchestra playing on radio during his time at Yale; on going to work for Norman Corwin at CBS Radio; on being an assistant director for CBS Radio, and on eventually becoming a director

    12:39

    Chapter 2

    On his activities during World War II, including working for Armed Forces Radio; on returning to CBS Radio after World War II; on when he first become aware of television, and on his career going into television

    16:38

    On his first television job directing Celebrity Time; on directing Kay Kyser's Kollege of Musical Knowledge along with Buzz Kulik

    11:39

    Chapter 3

    On directing The Victor Borge Show; on the writing staff of Kay Kyser's Kollege of Musical Knowledge and other early shows he worked on; on Art Carney co-starring on The Victor Borge Show

    09:06

    On producing The Imogene Coca Show and directing The Arthur Murray Party; on working with Imogene Coca on The Imogene Coca Show, and on what makes a performer a "top banana"; on directing Name That Tune

    12:11

    On making the transition into directing drama with Tales of Tomorrow and Robert Montgomery Presents

    07:29

    Chapter 4

    On James Cagney appearing on Robert Montgomery Presents and on Cagney forgetting his lines; on The Robert Montgomery Presents episodes "Good Friday, 1865," dealing with the assassination of Abraham Lincoln, and "One Minute to Ditch"; on the budget and sponsors of the show, and on working the various actors who appeared on it

    14:59

    On producing Your Hit Parade, directed by Norman Jewison; on CBS Programmer Michael Dann being his mentor; on working with Arthur Godfrey

    13:23

    Chapter 5

    On working the 1952 political conventions, and subsequent conventions; on producing The Big Show

    12:45

    On producing Person to Person, hosted first by Edward R. Murrow and later by Charles Collingwood; on having John F. Kennedy and Richard M. Nixon on Person to Person

    08:43

    On producing The Aquanauts aka Malibu Run; on the difference between working in live television and working in prerecorded or filmed television, and on the live episode of ER; on the Golden Age of Television

    07:48

    Chapter 6

    On directing The Twilight Zone and working with producer Rod Serling; on producing The Danny Kaye Show; on the format of The Danny Kaye Show and on The Judy Garland Show

    16:35

    On the end of The Danny Kaye Show; on making the transition from producer to executive when he became a vice president at CBS; on some of the hit shows during his tenure at CBS, including The Smothers Brothers Comedy Hour

    11:51

    Chapter 7

    On James T. Aubrey and William S. Paley; on programming All in the Family on CBS; on Robert D. Wood, CBS's purge of rural programming in the early 1970s, and dealing with various CBS presidents

    09:58

    On the significant shows he programmed at CBS, including The Smothers Brothers Comedy Hour, M*A*S*H, All in the Family, and The Mary Tyler Moore Show; on Grant Tinker and MTM Productions; on leaving CBS for Filmways

    09:07

    On producing The Mary Tyler Moore Comedy Hour; on being in charge of movies and miniseries at NBC in the 1980s, and on Brandon Tartikoff turning around the fortunes of NBC; on the importance of made-for-television movies and miniseries on a network schedule

    09:51

    Chapter 8

    on the importance of a programming executive interacting with the creative community, and executives working with producers; on leaving NBC to become a producer; on unusual pitches he heard as an executive

    10:44

    On casting being the most important element to a hit television series; on career regrets; on how television audiences have changed since he began his career, and on the then-future of television

    07:58

    On how he would like to be remembered; on various people he worked with in his career

    09:38

    Chapter 9

    On Hy Averback, E. Duke Vincent, Larry Gelbart, Alan Alda, and Beatrice Arthur

    07:29

    On b-roll pictures from his career- 1952 conventions; on the set of Robert Montgomery Presents; on the set of Robert Montgomery Presents; with Michael Dann; with Norman Jewison; directing Arthur Godfrey; with Carol Burnett; with Jack Lord and his wife; with James Arness and Carol Burnett; with Tom Smothers and Don Rickles

    03:14

    All in the Family

    Perry Lafferty on programming All in the Family on CBS

    01:59

    Aquanauts, The aka Malibu Run

    Perry Lafferty on producing The Aquanauts aka Malibu Run

    02:15

    Arthur Murray Party, The

    Perry Lafferty on directing The Arthur Murray Party

    03:03

    Celebrity Time

    Perry Lafferty on his first television job, directing Celebrity Time

    04:29

    Danny Kaye Show, The

    Perry Lafferty on producing The Danny Kaye Show

    06:54

    Perry Lafferty on the format of The Danny Kaye Show and on The Judy Garland Show

    06:16

    Perry Lafferty on the end of The Danny Kaye Show

    05:03

    Imogene Coca Show, The

    Perry Lafferty on producing The Imogene Coca Show

    00:54

    Perry Lafferty on working with Imogene Coca on The Imogene Coca Show, and on what makes a performer a "top banana"

    04:47

    Judy Garland Show, The

    Perry Lafferty on the format of The Danny Kaye Show and on The Judy Garland Show

    06:16

    Kay Kyser's Kollege of Musical Knowledge

    Perry Lafferty on directing Kay Kyser's Kollege of Musical Knowledge along with Buzz Kulik

    07:09

    Perry Lafferty on the writing staff of Kay Kyser's Kollege of Musical Knowledge and other early shows he worked on

    01:36

    Mary Tyler Moore Comedy Hour

    Perry Lafferty on producing The Mary Tyler Moore Comedy Hour

    02:07

    Mary Tyler Moore Show, The

    Perry Lafferty on the significant shows he programmed at CBS, including The Smothers Brothers Comedy Hour, M*A*S*H, All in the Family, and The Mary Tyler Moore Show

    03:25

    Name That Tune

    Perry Lafferty on directing Name That Tune

    03:27

    Person to Person

    Perry Lafferty on producing Person to Person, hosted first by Edward R. Murrow and later by Charles Collingwood

    03:59

    Perry Lafferty on having John F. Kennedy and Richard M. Nixon on Person to Person

    04:44

    Robert Montgomery Presents

    Perry Lafferty on making the transition into directing drama with Tales of Tomorrow and Robert Montgomery Presents

    07:29

    Perry Lafferty on James Cagney appearing on Robert Montgomery Presents and on Cagney forgetting his lines

    02:35

    Perry Lafferty on The Robert Montgomery Presents episodes "Good Friday, 1865," dealing with the assassination of Abraham Lincoln, and "One Minute to Ditch"

    04:42

    Perry Lafferty on the budget and sponsors of Robert Montgomery Presents, and on a novel he wrote later in his career

    01:30

    Perry Lafferty on working with Norman Felton on Robert Montgomery Presents, and on some of the actors who appeared on the show

    06:12

    Smothers Brothers Comedy Hour, The

    Perry Lafferty on some of the hit shows during his tenure at CBS, including The Smothers Brothers Comedy Hour

    02:37

    Tales of Tomorrow

    Perry Lafferty on making the transition into directing drama with Tales of Tomorrow and Robert Montgomery Presents

    07:29

    Twilight Zone, The

    Perry Lafferty on directing The Twilight Zone and working with producer Rod Serling

    03:25

    Victor Borge Show, The

    Perry Lafferty on directing The Victor Borge Show

    06:22

    Perry Lafferty on Art Carney co-starring on The Victor Borge Show

    01:08

    Your Hit Parade

    Perry Lafferty on producing Your Hit Parade, directed by Norman Jewison

    03:28

    Bloopers

    Perry Lafferty on James Cagney appearing on Robert Montgomery Presents and on Cagney forgetting his lines

    02:35

    Creative Influences and Inspiration

    Perry Lafferty on CBS programmer Michael Dann being his mentor

    04:52

    Historic Events and Social Change

    Perry Lafferty on his activities during World War II, including working for Armed Forces Radio

    07:45

    John F. Kennedy

    Perry Lafferty on on having John F. Kennedy and Richard M. Nixon on Person to Person

    08:43

    Pivotal Career Moments

    Perry Lafferty on CBS programmer Michael Dann being his mentor

    04:52

    Richard M. Nixon

    Perry Lafferty on on having John F. Kennedy and Richard M. Nixon on Person to Person

    08:43

    Television and the Presidency

    Perry Lafferty on on having John F. Kennedy and Richard M. Nixon on Person to Person

    08:43

    Perry Lafferty on working the 1952 political conventions, and subsequent conventions

    06:49

    Television Industry

    Perry Lafferty on working the 1952 political conventions, and subsequent conventions

    06:49

    Perry Lafferty on making the transition from producer to executive when he became a vice president at CBS

    04:09

    Perry Lafferty on Robert D. Wood, CBS's purge of rural programming in the early 1970s, and line of succession of CBS Presidents

    02:33

    Perry Lafferty on Grant Tinker and MTM Productions

    01:44

    Perry Lafferty on leaving CBS for Filmways

    03:58

    Perry Lafferty on being in charge of movies and miniseries at NBC in the 1980s, and on Brandon Tartikoff turning around the fortunes of NBC

    05:20

    Perry Lafferty on leaving NBC to become a producer

    04:11

    Perry Lafferty on how television audiences have changed since he began his career, and on the then-future of television

    04:41

    TV's Golden Age (1940s & '50s)

    Perry Lafferty on the Golden Age of Television

    02:30

    War

    Perry Lafferty on his activities during World War II, including working for Armed Forces Radio

    07:45

    World War II

    Perry Lafferty on his activities during World War II, including working for Armed Forces Radio

    07:45

    Executives

    Perry Lafferty on the importance of scheduling to programming a network

    00:52

    Perry Lafferty on the significant shows he programmed at CBS, including The Smothers Brothers Comedy Hour, M*A*S*H, All in the Family, and The Mary Tyler Moore Show

    03:25

    Perry Lafferty on the importance of made-for-television movies and miniseries on a network schedule

    02:11

    Perry Lafferty on the importance of a programming executive interacting with the creative community, and executives working with producers

    04:11

    Perry Lafferty on unusual pitches he heard as an executive

    02:20

    Perry Lafferty on casting being the most important element to a hit television series

    01:45

    Producers

    Perry Lafferty on the difference between working in live television and working in prerecorded or filmed television, and on the live episode of ER

    03:02

    Television Executive

    Perry Lafferty on the importance of scheduling to programming a network

    00:52

    Perry Lafferty on the significant shows he programmed at CBS, including The Smothers Brothers Comedy Hour, M*A*S*H, All in the Family, and The Mary Tyler Moore Show

    03:25

    Perry Lafferty on the importance of made-for-television movies and miniseries on a network schedule

    02:11

    Perry Lafferty on the importance of a programming executive interacting with the creative community, and executives working with producers

    04:11

    Perry Lafferty on unusual pitches he heard as an executive

    02:20

    Perry Lafferty on casting being the most important element to a hit television series

    01:45

    Adventure/Espionage Series

    Perry Lafferty on producing The Aquanauts aka Malibu Run

    02:15

    Classic Anthology Series

    Perry Lafferty on making the transition into directing drama with Tales of Tomorrow and Robert Montgomery Presents

    07:29

    Perry Lafferty on directing Robert Montgomery Presents

    14:59

    Comedy Series

    Perry Lafferty on programming All in the Family on CBS

    01:59

    Game Shows

    Perry Lafferty on his first television job, directing Celebrity Time

    04:29

    Perry Lafferty on directing Name That Tune

    03:27

    Music Shows & Variety Shows/Specials

    Perry Lafferty on directing Kay Kyser's Kollege of Musical Knowledge along with Buzz Kulik

    07:09

    Perry Lafferty on directing The Victor Borge Show and Kay Kyser's Kollege of Musical Knowledge

    09:06

    Perry Lafferty on producing The Imogene Coca Show, and on directing The Arthur Murray Party

    08:44

    Perry Lafferty on producing Your Hit Parade, directed by Norman Jewison

    03:28

    Perry Lafferty on producing The Big Show

    05:36

    Perry Lafferty on producing The Mary Tyler Moore Comedy Hour

    02:07

    News and Documentary

    Perry Lafferty on producing Person to Person

    08:43

    Sci-Fi/Supernatural Series

    Perry Lafferty on making the transition into directing drama with Tales of Tomorrow and Robert Montgomery Presents

    07:29

    Alan Alda

    Perry Lafferty on Alan Alda

    00:59

    Beatrice Arthur

    Perry Lafferty on Beatrice Arthur

    01:37

    James T. Aubrey

    Perry Lafferty on James T. Aubrey and William S. Paley

    02:50

    Tallulah Bankhead

    Perry Lafferty on producing a special for Andy Williams, and on producing The Big Party with Tallulah Bankhead

    05:57

    Victor Borge

    Perry Lafferty on directing The Victor Borge Show

    06:21

    James L. Brooks

    Perry Lafferty on James L. Brooks

    00:19

    Abe Burrows

    Perry Lafferty on producing a special for Andy Williams, and on producing The Big Party with Tallulah Bankhead

    05:56

    James Cagney

    Perry Lafferty on James Cagney appearing on Robert Montgomery Presents and on Cagney forgetting his lines

    02:35

    Imogene Coca

    Perry Lafferty on working with Imogene Coca on The Imogene Coca Show, and on what makes a performer a "top banana"

    04:45

    Charles Collingwood

    Perry Lafferty on producing Person to Person, first hosted by Edward R. Murrow and later by Charles Collingwood

    03:59

    Norman Corwin

    Perry Lafferty on going to work for Norman Corwin at CBS Radio

    06:35

    Michael Dann

    Perry Lafferty on CBS programmer Michael Dann being his mentor

    04:52

    Judy Garland

    Perry Lafferty on the format of The Danny Kaye Show and on The Judy Garland Show

    06:16

    Larry Gelbart

    Perry Lafferty on Larry Gelbart

    02:26

    Arthur Godfrey

    Perry Lafferty on working with Arthur Godfrey

    05:05

    Valerie Harper

    Perry Lafferty on Valerie Harper

    00:26

    Norman Jewison

    Perry Lafferty on producing Your Hit Parade, directed by Norman Jewison

    03:27

    Danny Kaye

    Perry Lafferty on producing The Danny Kaye Show

    06:54

    Perry Lafferty on the format of The Danny Kaye Show and on The Judy Garland Show

    06:16

    Perry Lafferty on the end of The Danny Kaye Show

    05:03

    John F. Kennedy

    Perry Lafferty on on having John F. Kennedy and Richard M. Nixon on Person to Person

    04:44

    Buzz Kulik

    Perry Lafferty on directing Kay Kyser's Kollege of Musical Knowledge along with Buzz Kulik

    07:09

    Cloris Leachman

    Perry Lafferty on Cloris Leachman

    00:31

    Norman Lear

    Perry Lafferty on Norman Lear

    01:00

    Jack Lord

    Perry Lafferty on Jack Lord

    02:59

    Robert Montgomery

    Perry Lafferty on making the transition into directing drama with Tales of Tomorrow and Robert Montgomery Presents

    07:29

    Perry Lafferty on working with Norman Felton on Robert Montgomery Presents, and on some of the actors who appeared on the show

    06:10

    Mary Tyler Moore

    Perry Lafferty on Mary Tyler Moore

    00:21

    Edward R. Murrow

    Perry Lafferty on producing Person to Person, first hosted by Edward R. Murrow and later by Charles Collingwood

    03:59

    Richard M. Nixon

    Perry Lafferty on on having John F. Kennedy and Richard M. Nixon on Person to Person

    04:44

    William S. Paley

    Perry Lafferty on James T. Aubrey and William S. Paley

    02:50

    John Rich

    Perry Lafferty on John Rich

    00:24

    Sherwood Schwartz

    Perry Lafferty on Sherwood Schwartz

    00:34

    Rod Serling

    Perry Lafferty on directing The Twilight Zone and working with producer Rod Serling

    03:25

    Fred Silverman

    Perry Lafferty on Fred Silverman

    01:42

    Grant Tinker

    Perry Lafferty on Grant Tinker and MTM Productions

    01:44

    E. Duke Vincent

    Perry Lafferty on E. Duke Vincent

    01:46

    Sylvester L. "Pat" Weaver

    Perry Lafferty on Sylvester L. Weaver

    00:52

    Andy Williams

    Perry Lafferty on producing a special for Andy Williams, and on producing The Big Party with Tallulah Bankhead

    05:57

    Robert D. Wood

    Perry Lafferty on Robert D. Wood, CBS's purge of rural programming in the early 1970s, and dealing with the line of succession of CBS Presidents

    02:33

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