About
"The key ingredient is giving the audience what they expected to get. If I'm there to escape, let me escape. If I'm there to be taught, teach me. But, don't suck me in, thinking I'm going to escape and then teach me. You've caught me off guard. You'd say, 'I've been had,' and you'd leave."
In his one-and-a-half-hour interview, Dick Clark (1929-2012) shares how he first got into television hosting and outlines the rise of American Bandstand from a local Philadelphia show to a national phenomenon. He explains his involvement with the payola scandals of the 1950s, the origins of New Year's Rockin' Eve, and his hosting duties on the game show $10,000 Pyramid. Clark recalls working with Johnny Carson to produce Bloopers and Practical Jokes, discusses forming Dick Clark Productions, and details the role of a producer. He also describes the challenges of producing live awards shows, and speaks of what he believes to be the secret to live TV. James Moll conducted the interview on July 29, 1999 in Burbank, CA.
Highlights

Dick Clark on the origins of American Bandstand

Dick Clark on the genesis of New Years Rockin' Eve

Dick Clark on similarities between American Bandstand and MTV

Dick Clark on being targeted in the music "payola" investigation

Dick Clark on forming Dick Clark Productions

Dick Clark on his legacy
Full Interview
Chapter 1
On his childhood interest in radio; on his first job in the mailroom of a radio station in New York; on working as a DJ in college at Syracuse University; on being a news anchor; on getting a job in radio in Philadelphia and the state of television in 1952; on his first time seeing television - at the 1939 World's Fair; on comparisons between television and the Internet as forms of once-new media; on his one professional regret
On his first television job in Utica, NY; on salvaging old films of American Bandstand; on Dick Clark's Caravan of Music, later renamed American Bandstand; on the origins of American Bandstand; on moving from doing the radio to television version of Bandstand, which had already been on air with a different host; on the music on the show; on the diversity of American Bandstand; on touring with musicians
On taking over the televised version of American Bandstand; on taking the show from a local Philadelphia show to a national program on ABC; on first realizing he was famous
Chapter 2
On the success of American Bandstand and being targeted in the music "payola" investigation; on the many decades of American Bandstand; on Dick Clark Productions; on the lessons about staying "young, not old" from Leonard Goldenson; on connecting with teenagers over the many decades of American Bandstand; on learning from mistakes
On his entrepreneurship; on his path in life; on working on the Pyramid game show with producer Bob Stewart; on producing Bloopers and Practical Jokes with Johnny Carson; on Merv Griffin; on producing television movies; on dealing with critics
On the challenges of being Dick Clark; on the genesis of New Years Rockin' Eve; on simplicity; on still getting stage fright
Chapter 3
On producing awards shows; on getting fired for overshadowing MTV Awards Shows when he was the producer; on producing the American Music Awards; on producing The Emmys; on the secret of producing live television shows
On game shows; on how he selects projects and seems to be in multiple places at one time; on being a producer; on doing stand-up comedy; on acting; on similarities between American Bandstand and MTV; on the ingredients for a successful TV show
On the future of television; on television distribution methods today; on historical moments for which he was present; on producing features; on his legacy; on the projects of which he's proudest
Shows
10,000 Pyramid aka 25,000 Pyramid aka 100,000 Pyramid
Dick Clark on working on the Pyramid game shows
American Bandstand
Dick Clark on Dick Clark's Caravan of Music, later renamed Bandstand, and on moving from doing the radio to television version of Bandstand
Dick Clark on the diversity of American Bandstand
Dick Clark on the origins of American Bandstand
Dick Clark on being targeted in the music "payola" investigation
Dick Clark on the many decades of American Bandstand
Dick Clark on connecting with teenagers over the many decades of American Bandstand
Dick Clark on similarities between American Bandstand and MTV
American Music Awards
Dick Clark on producing The American Music Awards
Dick Clark's New Year's Rockin' Eve
Dick Clark on the genesis of New Years Rockin' Eve
Emmy Awards, The (Primetime and Daytime)
Dick Clark on producing the Emmy Awards
TV's Bloopers and Practical Jokes
Dick Clark on producing Bloopers and Practical Jokes with Johnny Carson
Topics
Criticism of TV
Dick Clark on producing the TV Movie, "The Woman Who Willed a Miracle"
Emmy Awards
Dick Clark on producing the Emmys
Fame and Celebrity
Dick Clark on first realizing he was famous
Industry Crossroads
Dick Clark on being targeted in the music -payola- investigation
Television Industry
Dick Clark on producing the TV Movie, "The Woman Who Willed a Miracle"
Dick Clark on being targeted in the music -payola- investigation
Underrepresented Voices
Dick Clark on the diversity of American Bandstand
Professions
Executives
Dick Clark on his entrepreneurship
Hosts
Dick Clark on hosting Dick Clark's Caravan of Music, later renamed Bandstand, and on moving from doing the radio to television version of Bandstand
Dick Clark on the trick of being a good host and connecting with teenagers over the many decades of American Bandstand
Producers
Dick Clark on his entrepreneurship
Dick Clark on producing awards shows
Dick Clark on the secret of producing live television shows
Dick Clark on the role of a producer
Genres
Awards Shows
Dick Clark on producing The American Music Awards
Dick Clark on producing the Emmys
Music Shows & Variety Shows/Specials
Dick Clark on Dick Clark's Caravan of Music, later renamed American Bandstand, and on moving from doing the radio to television version of Bandstand
Dick Clark on the many decades of American Bandstand
TV Movies/Miniseries/Dramatic Specials
Dick Clark on producing the TV Movie, "The Woman Who Willed a Miracle"
People
Jack Benny
Dick Clark on radio personalities he enjoyed
Edgar Bergen
Dick Clark on radio personalities he enjoyed
Johnny Carson
Dick Clark on producing Bloopers and Practical Jokes with Johnny Carson, and his early years working with Carson
Bill Cosby
Dick Clark on doing stand-up comedy in Las Vegas
Tom Freston
Dick Clark on getting fired for overshadowing the MTV Awards Shows when he was the producer
Arthur Godfrey
Dick Clark on emulating Arthur Godfrey
Leonard H. Goldenson
Dick Clark on the lessons about staying "young, not old" from Leonard Goldenson
Merv Griffin
Dick Clark on Merv Griffin
Cloris Leachman
Dick Clark on producing the TV Movie, "The Woman Who Willed a Miracle"
Bob Stewart
Dick Clark on working on the Pyramid game show; on producer Bob Stewart