Publicist

Esme Chandlee on the structure of the publicity department at MGM

Esme Chandlee on the philosophy that MGM had regarding publicity

Esme Chandlee on how a publicist acquires clients

Barbara Corday on her responsibilities as a publicist and what she learned from working in publicity

Barbara Corday on getting into publicity

Publicist Warren Cowan on the business of publicity

Publicist Warren Cowan on the creation of the first celebrity golf tournaments

Publicist Warren Cowan on the creation of press teleconferences (for Danny Kaye) and later press junkets 

Warren Cowan on his advice to aspiring publicity professionals

George Faber on his duties while working for CBS in international publicity

George Faber on the process of publicizing a show like The Beverly Hillbillies in Japan

George Faber on the biggest challenge of publicizing shows in a foreign market

George Faber on dealing with the different customs of countries when doing overseas publicity

George Faber on how his job performance was judged while doing overseas publicity

George Faber on dealing with different CBS offices and executives, and learning foreign languages

George Faber on how publicity has changed since he started his career

George Faber on creating campaigns for the shows he sold

George Faber on advice to aspiring publicists

Irving Fein on moving to Hollywood to be a publicist at Warner Brothers and on publicity for movies in the 1930s and 1940s

Irving Fein on how publicity today is more of a business than a creative process

Frank Liberman on the press release, his media contacts, and on the tricks of the trade

Frank Liberman on dealing with the media as a publicist and on Hedda Hopper and Louella Parsons

Frank Liberman on dealing with celebrity interviews for his clients

Frank Liberman on dealing with the death of a client and on the changes in the publicity business over the years

Frank Liberman on his company Frank Liberman and Associates

Frank Liberman on his early clients

Frank Liberman on representing comedians

Frank Liberman on the clients he accepted and the different kinds of publicity

Frank Liberman on being a member of the Publicists Guild

Frank Liberman on advice to aspiring publicists

Hank Rieger on what makes a good Public Relations person

Hank Rieger on publicists not getting along with celebrities

Hank Rieger on advice to someone wanting to go into Public Relations, and how it's a great career for women

John Strauss on the makeup of the publicity department at Warner Bros.

John Strauss on the role of the publicity department at a studio

John Strauss on the value of both publicity and advertising

John Strauss on the role of the publicist in smoothing over difficult interviews, with Fred MacMurray as an example

John Strauss on the importance of writing skills and imagination in succeeding as a publicist

John Strauss on the importance of a publicist winning the confidence of the media

John Strauss on advice to someone starting out in public relations

Publicist John Strauss on determining a fee structure for clients

Publicist John Strauss on working with sponsors and ad agencies

John Strauss on publicizing David L. Wolper and Quinn Martin shows