"I think that a really good daytime serial soap reflects what's happening. That's certainly what we're trying to do when we want people to examine their prejudices and so on, but I also that think we do more than that -- we reflect changes, too. When mothers marched for peace in 1970 in 'All My Children,' we were copying the marches that there had already been. It works both ways."  

    About This Interview

    In her two-and-a-half-hour interview, Agnes Nixon (1927-2016) discusses her love of reading and writing. She recalls attending Northwestern University and changing her focus from acting to writing. She talks of getting hired by legendary Irna Phillips to write for the soap opera Woman in White shortly after graduating college. She tells of moving to New York and writing for anthology dramas Robert Montgomery Presents and Hallmark Hall of Fame and writing for the early soap Search for Tomorrow. Nixon then details working for Irna Phillips on Guiding Light and co-creating As the World Turns with Phillips and Ted Corday. She then talks of creating and writing the successful soap operas All My Children, One Life to Live and Loving. She touches on casting for the programs (including casting Susan Lucci as "Erica Kane"), hiring writers and crafting popular storylines. Connie Passalacqua conducted the interview on October 21, 1997 in New York, NY.

    All views expressed by interviewees are theirs alone and not necessarily those of the Television Academy.
    People Talking About ...
    Thumbnail of Agnes Nixon

    Agnes Nixon on coming up with the title of All My Children

    01:47
    Thumbnail of Agnes Nixon

    Agnes Nixon on creating the character "Erica Kane" on All My Children

    02:02
    Thumbnail of Agnes Nixon

    Agnes Nixon on the then-recent (1997) introduction of a gay character on All My Children

    01:37
    Thumbnail of Agnes Nixon

    Agnes Nixon on the groundbreaking "Carla Gray" storyline on One Life to Live

    06:26
    Thumbnail of Agnes Nixon

    Agnes Nixon on the influence of sponsor Procter & Gamble on Guiding Light

    00:51
    Thumbnail of Agnes Nixon

    Agnes Nixon on television as a teaching tool

    00:33
    Play Full Interview

    Chapter 1

    On her early years and influences; on growing up in Nashville; on radio programs she enjoyed as a child; on wanting to be a writer and attending Northwestern University

    07:31

    On meeting soap opera creator Irna Phillips; on her difficult relationship with her father; on writing for radio serial dramas

    06:33

    On transitioning to television and writing for anthology series (including Robert Montgomery Presents); on being a female television writer

    07:48

    Chapter 2

    On writing for live television; on adapting books for teleplays on early television; on her literary influences; on seeing productions she wrote performed live

    05:38

    On writing for the daytime serial Search for Tomorrow; on writing for Irna Phillips on Guiding Light; on writing socially relevant stories and people underestimating the largely female audience of soap operas

    14:58

    On collaborating with Irna Phillips on the creation of As the World Turns; on the differences between writing a thirty-minute and fifteen-minute program

    07:20

    Chapter 3

    On the rapid pace of soap opera production; on leaving Guiding Light to take over Another World

    04:09

    On creating All My Children but not getting it on the air right away; on creating One Life to Live; on how One Life to Live differed from other soap operas on at the time; on the groundbreaking "Carla Gray" storyline on One Life to Live

    12:08

    On socially relevant storylines on One Life to Live; on early soap demographics and using her own experiences as fodder for storylines

    04:46

    On the creation of All My Children and how it reflected its era; on the title and setting of the show

    06:31

    Chapter 4

    On how the process of writing soap operas evolved throughout her career

    04:45

    On the character of "Erica Kane" (played by Susan Lucci) on All My Children; on humor on the show, the then-recent (1997) introduction of a gay character, and production on the show; on working with ABC's Michael Eisner

    10:29

    On writing the miniseries The Manions of America starring Pierce Brosnan

    01:23

    On co-creating Loving; on keeping All My Children fresh over the years; on the competition soaps face; on then-current projects and favorite storylines over the years

    10:22

    Chapter 5

    On the role of soap operas in modern culture; on the term "soap opera"

    04:34

    On her thoughts on people with whom she's worked

    07:29

    All My Children

    Agnes Nixon on creating All My Children

    00:39

    Agnes Nixon on creating All My Children (contd.) but not getting it on the air on CBS as planned

    01:12

    Agnes Nixon on creating One Life to Live and then reviving All My Children

    00:46

    Agnes Nixon on the creation of All My Children and how it reflected its era

    04:21

    Agnes Nixon on coming up with the title of All My Children

    01:47

    Agnes Nixon on the Pine Valley setting of All My Children

    00:23

    Agnes Nixon on creating the character "Erica Kane" on All My Children

    02:02

    Agnes Nixon on the humor and characters on All My Children

    03:31

    Agnes Nixon on the then-recent (1997) introduction of a gay character on All My Children

    01:37

    Agnes Nixon on production on All My Children

    01:19

    Agnes Nixon on keeping All My Children fresh over the years

    03:11

    Another World

    Agnes Nixon on feeling stifled by sponsor Procter & Gamble on Another World and One Life to Live

    00:53

    Agnes Nixon on leaving Guiding Light to take over Another World; on popular storylines on the soap opera

    01:58

    Agnes Nixon on turning Another World around, making the show successful, and getting asked to work for ABC

    00:39

    As the World Turns

    Agnes Nixon on collaborating with Irna Phillips on the creation of thirty-minute As the World Turns

    02:41

    Agnes Nixon on the focus of As the World Turns and creating the world of Oakdale

    01:56

    Agnes Nixon on the differences between writing for a thirty-minute show (As the World Turns) and a fifteen-minute show

    00:49

    Agnes Nixon on the success of As the World Turns

    00:41

    Guiding Light

    Agnes Nixon on writing for the television and radio versions of Guiding Light

    02:46

    Agnes Nixon on the format and challenges of Guiding Light

    02:08

    Agnes Nixon on the influence of sponsor Procter & Gamble on Guiding Light

    00:51

    Agnes Nixon on wanting to write socially relevant stories for soap operas -- writing her first cancer story for Guiding Light and getting resistance from sponsor Procter & Gamble

    04:48

    Agnes Nixon on people underestimating the largely female audience of soap operas

    01:06

    Agnes Nixon on her tenure writing for Guiding Light

    00:45

    Hallmark Hall of Fame

    Agnes Nixon on writing for Hallmark Hall of Fame and the challenges of working in live dramas

    01:15

    Loving

    Agnes Nixon on co-creating Loving with Douglas Marland

    01:34

    Manions of America, The

    Agnes Nixon on writing the six-hour ABC miniseries The Manions of America

    01:04

    One Life to Live

    Agnes Nixon on feeling stifled by sponsor Procter & Gamble on Another World and One Life to Live

    00:53

    Agnes Nixon on creating One Life to Live and then reviving All My Children

    00:46

    Agnes Nixon on how One Life to Live differed from other soap operas on at the time and how the show was socially relevant

    02:32

    Agnes Nixon on the groundbreaking "Carla Gray" storyline on One Life to Live

    06:26

    Agnes Nixon on a socially relevant storyline about drug addiction on One Life to Live

    01:46

    Robert Montgomery Presents

    Agnes Nixon on writing an episode of Robert Montgomery Presents starring Jackie Cooper

    01:14

    Search For Tomorrow

    Agnes Nixon on her thirteen weeks writing for Search for Tomorrow

    00:38

    Anthology Drama

    Agnes Nixon on writing for the Golden Age anthology dramas

    00:44

    Censorship / Standards & Practices

    Agnes Nixon on wanting to write socially relevant stories for soap operas -- writing her first cancer story for Guiding Light and getting resistance from sponsor Procter & Gamble

    04:48

    Creative Influences and Inspiration

    Agnes Nixon on her literary influences

    00:50

    Fame and Celebrity

    Agnes Nixon on the fan mail for All My Children

    01:03

    Historic Events and Social Change

    Agnes Nixon on a topical story about the Vietnam War on All My Children

    01:42

    LGBTQIA+

    Agnes Nixon on the then-recent (1997) introduction of a gay character on All My Children

    01:37

    Representation on Television

    Agnes Nixon on being one of the only women to write for the Golden Age anthology dramas

    00:29

    Agnes Nixon on the groundbreaking "Carla Gray" storyline on One Life to Live

    06:26

    Agnes Nixon on the then-recent (1997) introduction of a gay character on All My Children

    01:37

    Television Industry

    Agnes Nixon on sponsor reaction to soap operas moving from radio to television

    01:39

    Agnes Nixon on wanting to write socially relevant stories for soap operas -- writing her first cancer story for Guiding Light and getting resistance from sponsor Procter & Gamble

    04:48

    Agnes Nixon on the fan mail for All My Children

    01:03

    TV's Golden Age (1940s & '50s)

    Agnes Nixon on writing for the Golden Age anthology dramas

    00:44

    Underrepresented Voices

    Agnes Nixon on the groundbreaking "Carla Gray" storyline on One Life to Live

    06:26

    Vietnam War

    Agnes Nixon on a topical story about the Vietnam War on All My Children

    01:42

    War

    Agnes Nixon on a topical story about the Vietnam War on All My Children

    01:42

    Women

    Agnes Nixon on being one of the only women to write for the Golden Age anthology dramas

    00:29

    Show Creators

    Agnes Nixon on creating One Life to Live and then reviving All My Children

    00:46

    Writers

    Agnes Nixon on using her own experiences and dreams as material for her soap opera writing

    01:41

    Agnes Nixon on how the process of writing soap operas evolved throughout her career

    04:45

    Classic Anthology Series

    Agnes Nixon on writing an episode of Robert Montgomery Presents starring Jackie Cooper

    01:14

    Daytime/Primetime Serials

    Agnes Nixon on collaborating with Irna Phillips on the creation of As the World Turns; on the differences between writing a thirty-minute and fifteen-minute program

    07:20

    Agnes Nixon on writing for the television and radio versions of Guiding Light

    14:20

    Agnes Nixon on the creation of All My Children and how it reflected its era; on the title and setting of the show

    06:31

    Agnes Nixon on creating One Life to Live; on topical storylines on the show

    13:44

    Agnes Nixon on how the process of writing soap operas evolved throughout her career

    04:45

    Agnes Nixon on creating the character "Erica Kane" on All My Children

    02:02

    Agnes Nixon on the humor, characters, and production on All My Children

    06:27

    William Bell

    Agnes Nixon on William Bell

    00:22

    Fred Coe

    Agnes Nixon on working with Fred Coe

    01:32

    Ted Corday

    Agnes Nixon on Ted Corday, director and co-creator of As the World Turns

    00:45

    Michael Eisner

    Agnes Nixon on working with ABC's Michael Eisner

    00:57

    Eileen Fulton

    Agnes Nixon on Eileen Fulton

    00:18

    Don Hastings

    Agnes Nixon on Don Hastings

    00:08

    Ellen Holly

    Agnes Nixon on the groundbreaking "Carla Gray" storyline on One Life to Live

    06:26

    Susan Lucci

    Agnes Nixon on the character "Erica Kane" (played by Susan Lucci) on All My Children

    02:02

    Agnes Nixon on Susan Lucci

    00:32

    Douglas Marland

    Agnes Nixon on co-creating Loving with Douglas Marland

    01:33

    Agnes Nixon on Douglas Marland

    00:11

    Irna Phillips

    Agnes Nixon on getting an interview with soap opera creator Irna Phillips

    01:06

    Agnes Nixon on what she had heard about soap opera creator Irna Phillips prior to meeting her; on her first impression upon meeting her

    01:39

    Agnes Nixon on collaborating with Irna Phillips on the creation of As the World Turns

    01:06

    Agnes Nixon on Irna Phillips as a force in television

    01:34

    Agnes Nixon on the focus of As the World Turns and creating the world of Oakdale

    01:56

    Agnes Nixon on Irna Phillips wanting to write socially relevant stories for soap operas

    00:37

    Agnes Nixon on working with Irna Phillips

    00:33

    Doris Quinlan

    Agnes Nixon on producer Doris Quinlan

    00:09

    Erika Slezak

    Agnes Nixon on Erika Slezak

    00:34

    Robin Strasser

    Agnes Nixon on Robin Strasser

    00:27

    Ruth Warrick

    Agnes Nixon on Ruth Warrick

    00:24

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