Advertising Executive/Producer Rod Erickson Has Died

Advertising Executive and Producer Rod Erickson died recently at the age of 89. Erickson was interviewed by the Archive of American Television on October 17, 1997.

His interview can be viewed in the Archive's Los Angeles offices and will be available online in the near future.

Historian Jeff Kisseloff conducted the five hour interview with Erickson in Bedford, NY. Mr. Erickson talked about working for Procter & Gamble when the agency first entered television, and discussed his first television show, We, The People. He spoke about his many years at ad agency Young & Rubicam, as well as the evolution of television sponsorship.