In 1956, Dinah Shore began a one hour program on NBC, The Dinah Shore Chevy Show. The program was extremely popular, and its theme song "See the USA in your Chevrolet . . ." always ending with Shore's famous farewell kiss to the television audience, remain television icons. The high production values of her 15-minute program continued on the 60-minute show. The lineup usually contained two or three guests drawn from the worlds of music, sports, and movies. Shore was able to make almost any performer feel comfortable and could bring together such unlikely pairings as Frank Sinatra and baseball star Dizzy Dean.

    The Dinah Shore Chevy Show was produced in Burbank, California by Bob Banner who also directed each episode. The choreographer was Tony Charmoli who occasionally danced on camera. Often the production numbers took advantage of special visual effects. For "76 Trombones," Banner used prisms mounted in front of the television cameras to turn 12 musicians into several dozen. The number was so popular that it was repeated on two subsequent occasions. For "Flim Flam Floo," Banner used the chromakey so that objects appeared and disappeared, and actors floated through the air without the aid of wires. In his review of the opening show of 1959, Jack Gould called the program "a spirited and tuneful affair." Miss Shore, he wrote "sang with the warmth and infectious style that are so distinctly her own," and he judged that she "continues to be the best dressed woman in television."

    Thumbnail of Carl Reiner

    Carl Reiner on co-writing The Dinah Shore Chevy Show with Charlie Isaacs

    01:44
    Thumbnail of Dick Martin

    Dick Martin on Rowan and Martin appearing on The Dinah Shore Chevy Show

    01:56
    Thumbnail of Art Clokey

    Art Clokey on working on The Dinah Shore Chevy Show

    02:44
    Thumbnail of George Schlatter

    George Schlatter on booking and producing The Dinah Shore Chevy Show

    08:20
    Thumbnail of Bob Finkel

    Bob Finkel on The Dinah Shore Chevy Shore

    07:23
    Thumbnail of Bob Banner

    Bob Banner on Dinah Shore's signature of throwing a kiss on The Dinah Shore Chevy Show and on the "See the USA in your Chevrolet" theme song

    02:37

    Bob Banner

    Bob Banner on directing The Dinah Shore Chevy Show, the first regular color broadcast

    07:08

    Bob Banner on Dinah Shore's signature of throwing a kiss on The Dinah Shore Chevy Show and on the "See the USA in your Chevrolet" theme song

    02:37

    Bob Banner on working with Dinah Shore on The Dinah Shore Chevy Show and various production elements of the show

    05:28

    Bob Banner on winning an Emmy for The Dinah Shore Chevy Show and a number of other awards over the years

    01:37

    Bob Banner on how fans approached TV star Dinah Shore versus movie star Bette Davis

    01:52

    Tony Charmoli

    Tony Charmoli on B-roll footage of The Dinah Shore Christmas Special

    01:06

    Art Clokey

    Art Clokey on working on The Dinah Shore Chevy Show

    02:44

    Charles S. Dubin

    Charles S. Dubin on directing The Dinah Shore Chevy Show, The Virginian, The Meanest Man in the West, Tarzan, and The Big Valley

    03:34

    Bob Finkel

    Bob Finkel on The Dinah Shore Chevy Shore

    07:23

    Bob Finkel on a picture of him with Dinah Shore and the crew of The Dinah Shore Show

    01:02

    Dick Martin

    Dick Martin on Rowan and Martin appearing on The Dinah Shore Chevy Show

    01:56

    Carl Reiner

    Carl Reiner on co-writing The Dinah Shore Chevy Show with Charlie Isaacs

    01:44

    George Schlatter

    George Schlatter on booking and producing The Dinah Shore Chevy Show

    08:20

    Arthur Schneider

    Arthur Schneider on editing The Dinah Shore Chevy Show and This Is Your Life

    01:56

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