Enter any search term in the text box, and click the results below to play the clip. For help visit Search Tips.
Rod Erickson on the process of pairing advertisers with shows and attempting to pair Whitman Chocolates with The Red Skelton Show 02:41
Interview: Rod Erickson
Rod Erickson on the process of pairing advertisers with shows and attempting to pair Whitman Chocolates with The Red Skelton Show 02:41
Interview: Rod Erickson | Show: Red Skelton Show, The
Rod Erickson on working on The Silver Theater 02:48
Interview: Rod Erickson | Show: Silver Theater, The
Rod Erickson on the sponsorship of I Love Lucy by Phillip Morris and later by Jello 03:36
Interview: Rod Erickson | Show: I Love Lucy
Rod Erickson on creating a commercial for Goodyear Tires 03:01
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on creating a commercial for Goodyear Tires 03:01
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on advertisers discovering that television was a great sales tool 01:44
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on advertisers discovering that television was a great sales tool 01:44
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on the process of pairing advertisers with shows and attempting to pair Whitman Chocolates with The Red Skelton Show 02:41
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on the process of pairing advertisers with shows and attempting to pair Whitman Chocolates with The Red Skelton Show 02:41
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on the sponsorship of I Love Lucy by Phillip Morris and later by Jello 03:36
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on the sponsorship of I Love Lucy by Phillip Morris and later by Jello 03:37
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on the preferred networks of sponsors in the 1950s 02:36
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on the preferred networks of sponsors in the 1950s 02:36
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on working with David Sarnoff at NBC and William S. Paley at CBS 01:56
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on working with David Sarnoff at NBC and William S. Paley at CBS 01:56
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on the notion of networks providing a public service 02:23
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on the notion of networks providing a public service 02:23
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on the reasons companies have for sponsoring a television show 04:50
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on the reasons companies have for sponsoring a television show 04:50
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on the types of shows that sponsors generally preferred 03:03
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on the types of shows that sponsors generally preferred 03:03
Interview: Rod Erickson | Topic: Advertising and Sponsorship
Rod Erickson on working on The Silver Theater 01:48
Interview: Rod Erickson | Topic: Television Industry
Rod Erickson on working on The Silver Theater 01:48
Interview: Rod Erickson | Topic: Advertising and Sponsorship
On the construction of ABC's studios for Paul Whitman's Goodyear Revue; on working on The Fred Waring Show, sponsored by General Electric; on working on The Arrow Show, sponsored by Arrow Shirts 10:57
Interview: Rod Erickson
On working on Hopalong Cassidy; on the technical aspects of putting filmed content on early television and realizing the need for audience laughter on I Love Lucy; on early television being based in New York and his life in those days 13:17
Interview: Rod Erickson
On moving to Los Angeles; on working on The Goldbergs, The Aldrich Family, and I Married Joan; on the differences between working on a filmed show and working on a live show 04:10
Interview: Rod Erickson
Rod Erickson on working on The Fred Waring Show, sponsored by General Electric 06:23
Interview: Rod Erickson | Genre: Music Shows & Variety Shows/Specials
Rod Erickson on working on The Arrow Show, sponsored by Arrow Shirts 03:03
Interview: Rod Erickson | Genre: Music Shows & Variety Shows/Specials