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Fred Silverman on his perception of the corporate culture at CBS at the time Silverman took over as Head of Programming 01:16

Interview: Fred Silverman



Fred Silverman on "the turnaround" at CBS, how All in the Family played a part in that, and how Robert D. Wood convinced William Paley to get it on the air 01:21

Interview: Fred Silverman



Fred Silverman on Norman Lear and All in the Family and Maude 01:01

Interview: Fred Silverman



Fred Silverman on recognizing the talent of Bea Arthur and convincing Norman Lear to create a spinoff episode from All in the Family which ultimately became Maude 00:47

Interview: Fred Silverman



Fred Silverman on M*A*S*H as the best pilot Silverman had ever seen 00:40

Interview: Fred Silverman



Fred Silverman on how to create a winning schedule 00:57

Interview: Fred Silverman



Fred Silverman on his role in the development of All In the Family at CBS (which began life at ABC), his recognition of its quality, and determining where to place it in the schedule so it found its audience 06:30

Interview: Fred Silverman | Show: All in the Family



Fred Silverman on getting All In The Family and Mary Tyler Moore in the coveted Saturday night time slot, and on the subsequent ratings boost 01:40

Interview: Fred Silverman | Show: All in the Family



Fred Silverman on getting All In The Family and Mary Tyler Moore in the coveted Saturday night time slot, and on the subsequent ratings boost 01:40

Interview: Fred Silverman | Show: Mary Tyler Moore Show, The



Fred Silverman on the autonomy given to Norman Lear to create All In The Family 02:10

Interview: Fred Silverman | Show: All in the Family



Fred Silverman on All In The Family spinoff The Jeffersons, the casting of the show, and its ratings success 01:21

Interview: Fred Silverman | Show: Jeffersons, The



Fred Silverman on recognizing the talent of Bea Arthur and convincing Norman Lear to create a spinoff episode from All in the Family which ultimately became Maude 01:06

Interview: Fred Silverman | Show: Maude



Fred Silverman on All In The Family spinoff Good Times 00:46

Interview: Fred Silverman | Show: Good Times



Fred Silverman on the development of Kojak, its origin as a television movie called The Marcus Nelson Murders, and on getting Telly Savalas to play the lead in the series 02:57

Interview: Fred Silverman | Show: Kojak



Fred Silverman on the development of Kojak, its origin as a television movie The Marcus Nelson Murders, and on getting Telly Savalas to play the lead in the series 02:57

Interview: Fred Silverman | Show: Marcus-Nelson Murders, The



Fred Silverman on the relatively straightforward development of M*A*S*H and on the pilot being the "best" Silverman had ever seen, and on making good scheduling decisions with the assistance of CBS-TV President Robert D. Wood 02:15

Interview: Fred Silverman | Show: M*A*S*H



Fred Silverman on the corporate culture of CBS when he became Vice President of Programming 01:45

Interview: Fred Silverman | Topic: Studio and Network Management



On Children's programming (WGN) 59:39

Interview: Fred Silverman



On WPIX (New York City) 54:04

Interview: Fred Silverman



On moving to CBS- daytime 48:22

Interview: Fred Silverman



On Saturday morning lineup/ development 45:07

Interview: Fred Silverman



On the development of Scooby-Doo 36:30

Interview: Fred Silverman



Fred Silverman on becoming head of daytime programming at CBS in New York and changing and fine-tuning the Saturday morning schedule starting with "superhero adventure" programs which included Underdog, the animated Superman, Space Ghost, and Mighty Mouse.  He describes in detail developing the long-running Scooby-Doo, Where Are You! and other comedy-adventure and "pure-comedy" programs, and touches on developing spin-off concept at during this time 15:57

Interview: Fred Silverman | Genre: Children's Programming



Fred Silverman on Mike Dann's career at NBC and CBS, on his influence over the move from single program sponsorship to selling parts of programs on a participating basis, and on his role in Silverman's career 02:33

Interview: Fred Silverman | Person: Michael Dann



Fred Silverman on his association with Joesph Barbera of Hanna-Barbera and developing the shows Space Ghost and Frankenstein Jr. and the Impossibles for CBS 01:39

Interview: Fred Silverman | Person: Joseph Barbera



Fred Silverman on CBS president Frank Stanton's initial resistance to the first incarnation of Scooby-Doo, Where Are You! 03:07

Interview: Fred Silverman | Profession: Executives



Fred Silverman on the call-in cartoon puzzle contest "Oobie-Doobie" he created on WPIX in New York, where he had been hired to "turn the kid's block around."  This contest title would later play a part in naming Scooby-Doo, Where Are You! 03:40

Interview: Fred Silverman



Fred Silverman on creating Scooby-Doo, Where Are You!, on trying to sell it to the CBS network executives, and  coming up with the title of the show 02:30

Interview: Fred Silverman



Fred Silverman on programming Saturday mornings on CBS in the 1960s and the training ground this experience provided 00:21

Interview: Fred Silverman



Fred Silverman on developing the long-running Scooby-Doo, Where Are You! and on solving initial network resistance to the "scary" concept of kids in a haunted house by centering on a goofy dog 03:43

Interview: Fred Silverman | Show: Scooby-Doo, Where Are You!



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